The Upside-Down Truth: The Fostering of the Most Intimate Perception

Yunran Wang

2025

Abstract

The present study mainly discusses the perceptual memory module in psychology, analyzing people's memory points and neural operation patterns in the brain through their different feelings towards objects or words from different angles, in order to analyze the suitable angles for object placement in different scenarios. The applicable scenarios here include advertising promotion, cultural images, and so on. Although it is the same object or text, people may have different feelings due to its placement in different directions. Individuals may experience varying feelings toward the same object depending on its location in their daily lives. Readers can consider whether the placement of a single advertising slogan on a promotional poster will unconsciously affect consumers' shopping desires? Why is the bullet screen designed above the viewing screen? This article will answer the above questions through two sets of psychological experiments. The study's findings demonstrate the dynamic interplay between spatial context and human experience by showing that object position has a substantial impact on individual perception. This paper offers useful suggestions to better match object placement with user requirements and preferences in light of these findings.

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Paper Citation


in Harvard Style

Wang Y. (2025). The Upside-Down Truth: The Fostering of the Most Intimate Perception. In Proceedings of the 2nd International Conference on Applied Psychology and Marketing Management - Volume 1: APMM; ISBN 978-989-758-791-7, SciTePress, pages 148-152. DOI: 10.5220/0014109500004942


in Bibtex Style

@conference{apmm25,
author={Yunran Wang},
title={The Upside-Down Truth: The Fostering of the Most Intimate Perception},
booktitle={Proceedings of the 2nd International Conference on Applied Psychology and Marketing Management - Volume 1: APMM},
year={2025},
pages={148-152},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0014109500004942},
isbn={978-989-758-791-7},
}


in EndNote Style

TY - CONF

JO - Proceedings of the 2nd International Conference on Applied Psychology and Marketing Management - Volume 1: APMM
TI - The Upside-Down Truth: The Fostering of the Most Intimate Perception
SN - 978-989-758-791-7
AU - Wang Y.
PY - 2025
SP - 148
EP - 152
DO - 10.5220/0014109500004942
PB - SciTePress