The Beijing Winter Olympics' Promotion and Impact on Winter Sports and Other Aspects in the Surrounding Areas

Chenkai Meng

2025

Abstract

The Beijing Winter Olympics marks a significant milestone in the growth of winter sports in Beijing and its neighboring areas. This paper takes the 2022 Winter Games in Beijing's promotion to the surrounding areas as the topic, examines the impact of the Beijing Winter Olympics on the sports activities of primary and secondary school students in nearby areas, as well as the role of the Olympics in promoting economic development and infrastructure construction in those regions. This study examines the influence of the Olympic Games on the promotion of wintertime sports and other aspects. The analysis shows that the Beijing Winter Olympics has promoted the development of winter sports and economic progress in Beijing and its surrounding areas, the construction of infrastructure and the development of tourism. Under the hosting of the Beijing Winter Olympics, China's efforts in this regard have achieved remarkable results. China has become a major ice and snow country.

Paper Citation

in Harvard Style

Meng C. (2025). The Beijing Winter Olympics' Promotion and Impact on Winter Sports and Other Aspects in the Surrounding Areas. In Proceedings of the 2nd International Conference on Applied Psychology and Marketing Management - Volume 1: APMM; ISBN 978-989-758-791-7, SciTePress, pages 17-21. DOI: 10.5220/0014052100004942

in Bibtex Style

@conference{apmm25,
author={Chenkai Meng},
title={The Beijing Winter Olympics' Promotion and Impact on Winter Sports and Other Aspects in the Surrounding Areas},
booktitle={Proceedings of the 2nd International Conference on Applied Psychology and Marketing Management - Volume 1: APMM},
year={2025},
pages={17-21},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0014052100004942},
isbn={978-989-758-791-7},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 2nd International Conference on Applied Psychology and Marketing Management - Volume 1: APMM
TI - The Beijing Winter Olympics' Promotion and Impact on Winter Sports and Other Aspects in the Surrounding Areas
SN - 978-989-758-791-7
AU - Meng C.
PY - 2025
SP - 17
EP - 21
DO - 10.5220/0014052100004942
PB - SciTePress