cultural pattern represented by the bat pattern pursues
the unity of nature and man, which is unified with the
Confucian thought of "the mean", and fully embodies
the unique ideological connotation and cultural
interest of the Chinese nation (Yanting, 2016). One of
the most crucial factors is the language association
between “Fu” and “Bat”, which reflects the
importance that ancient Chinese people attached to
harmonic symbolism. In traditional culture, the
pursuit of happiness is the core value, and the image
of the bat is regarded as a symbol of happiness
because of its homophonic meaning, which is then
integrated into people's lives and artistic creations.
And in time and time again, bats would exist in
combination with various auspicious elements to
become an important visual symbol for conveying
good fortune. Later, with the introduction of religion,
the bat is also compatible with the concept of blessing
in Buddhist culture, which further enriches the
auspicious implication of the bat.
The meaning of signs is created by people and
does not exist separately from them and the life of
their social/cultural community (Harrison, 2003).
In Western culture, the cultural roots of the bat
motif's allegory of evil and terror are closely
intertwined with religious culture. The Vulgate of
Blaj and the Bible of Blaj do not forget about the bat,
considered an impure bird (Bărbulescu, 2015). In the
Bible, bats are explicitly described as unclean birds in
Leviticus, Deuteronomy, and Isaiah. This definition
of the religious classics established the basis for the
negative image of bats in early religious culture.
Under the influence of medieval religious culture,
various texts further reinforced the negative allegory
of the bat. In the Gubbio Moral Zoology, for example,
the bat, because of its nocturnal flight and its habit of
avoiding the light, is analogized to the sinner's fear of
the light of faith, and thus becomes a negative symbol
associated with the sinner. In the Flower of Virtue,
the bat is compared to a symbol of lust, and this
symbolism is retained in different Romanian
versions. Peter Belchiori's Moral Guide described the
bat in a negative light, discussing in detail its
characteristics and suggesting that it belonged more
to the category of beasts than to that of birds, which
led to the bat's being regarded as a monster at the
time, and being closely associated with the devil and
sin. Religious teachings are deeply rooted in Western
society, and these negative interpretations of the bat
have been imprinted on the consciousness of
Westerners through religious inheritance. This makes
the bat as a visual symbol used in art. It is always
difficult to get rid of the dark connotation, even in
modern society, its traditional negative connotation
still affects people's artistic expression of the bat in
many aspects.
3.2.2 Social Context and Psychological
Needs
As for the different expressions of meaning brought
by the bat logo. First of all, in the ancient Chinese
society, the agriculture-led production mode brought
about a relatively stable social life, where people
worked from day to day and rested from day to day,
and their desire for a harmonious and happy life was
just a high degree of harmony with the blessing
symbolized by the bat. Secondly, as the family is the
basic unit of the ancient Chinese society, the bat's
symbol of good fortune is also extremely important
for the prosperity of the family. Once again, the
traditional Chinese culture emphasizes the concept of
the unity of man and nature, advocating harmony
between man and nature, and bats, as creatures of
nature, superimposed on their own special system of
good fortune, it is even more important sign of
people's social life to convey good luck.
Analyzing from the perspective of psychological
needs, when facing difficulties and uncertainties in
life, people long for visual symbols with auspicious
meanings to obtain spiritual comfort, and at the same
time, they put their good expectations for the future
on the symbols. The bat pattern emphasizes the
Chinese people's strong psychological demand for a
happy life.
The crystallization of demonic judgment in the
Middle Ages on the one hand, and the influence of
Gothic literature on the other. This is the meaning of
bat in Tolkien's literary corpus (Comelli, 2023). In
terms of the social background of the West, Western
society has long been deeply influenced by Christian
culture. Christianity promotes light and justice, while
darkness is often regarded as the embodiment of evil.
Under the dominance of such a religious culture,
people bind the nocturnal habits of bats to darkness
and evil. In the Middle Ages, religion began to
permeate all aspects of people's lives, and coupled
with the wars and upheavals experienced in the
course of society's development, people were in a
state of perpetual instability, and became more fearful
and repulsed by the forces of darkness and evil.
Analyzing from the level of psychological
demand, westerners always pursue justice and light
and resist evil in the value conveyed in art creation.
The negative image of bats perfectly fits their need to
portray the power of evil in their art creations. In art
works, especially in comprehensive art, the