
2.5 Reforming the SERVQUAL Model
for Accommodation Sharing
Services: A Mixed-Method
Approach
https://www.sciencedirect.com/science/article/pii/S2
543925125000105. Housing as a service has
expanded fast in the age of the platform economy.
Both service quality and consumer happiness are
declining as a result of the increasing involvement of
property owners in this sector. Customers' CI to stay
at this particular type of hotel is investigated in this
study using the SERVQUAL model. In order to
identify the features of the updated SERVQUAL
model in room sharing using text analysis, a mixed-
method approach is employed. Afterwards, an
empirical research based on surveys is used to
investigate the impact of the SERVQUAL aspects. A
total of 29,787 reviews of home-sharing services from
Ctrip.com were used into the text analysis. The
following eight SERVQUAL characteristics for
housing sharing services were derived from word
segmentation and high-frequency word coding using
Jieba and NVivo 12 plus: necessity, complementarity,
reliability, empathy, assurance, responsiveness,
authenticity, and similarity. The empirical
investigation indicated that all elements impact
consumers' CI, based on 588 valid samples. The
theoretical and practical significance of the findings is
enormous.
3 METHODOLOGY
The AI-Powered Intelligent Traffic Signal Control
System employs machine learning and real-time data
analytics to optimize urban traffic flow. IoT sensors
and cameras collect data on vehicle density, average
speed, pedestrian movement, and emergency vehicle
detection. This data is processed using AI algorithms
to dynamically adjust traffic signals based on
congestion patterns. The system continuously learns
from historical and real-time data, refining signal
timing to enhance efficiency. Additionally, an admin
dashboard enables traffic controllers to monitor and
manually override signals when necessary. The
overall approach ensures adaptive traffic
management, reducing congestion, improving safety,
and promoting sustainability.
3.1 Proposed System
The AI-Powered Intelligent Traffic Signal Control
System with Machine Learning for Your City The AI-
Powered Intelligent Traffic Signal Control System
utilizes machine learning to optimize traffic flow in
urban areas by analyze real-time traffic conditions
and adjusting traffic light timings. But this one works
differently from the standard fixed-timer traffic lights
— its timings are adjusted according to how many
cars, pedestrians and even emergency vehicles there
are. The system integrates IoT sensors, cameras, and
AI algorithms to continuously analyze traffic
patterns, enabling signals to be optimized for
improved flow and reduced congestion. Emergency
vehicles can communicate with the traffic signal for a
clear path and pedestrian-oriented features modify
the walk signal based on foot traffic. AI-assisted
decision engine monitors traffic problems and
automatically provides the most optimal signal
setup. Admin dashboard also gives traffic controllers
the power to monitor and adjust operations.
Incorporating AI-led automation, this suggested
framework aims to reduce wait times, enhance
safety, reduce fuel consumption and shape a more
streamlined urban transportation ecosystem
3.2 System Architecture
Architecture The architecture of the AI-Powered
Intelligent Traffic Signal Control System consists of
several layers, including the IoT layer, AI layer, and
the centralized management layer. Data on vehicle
count, average speed, pedestrian movement, and
emergency vehicles is gathered through IoT sensors
installed at intersections. This data processed on edge
computing devices for initial filtering, and the filtered
data is sent to cloud-based AI engine The AI
algorithm, trained on historical and real-time traffic
data, anticipates congestion trends and dynamically
adapts signal timing to maximize traffic throughput.
System have admin dashboard for real-time
monitoring and make AI-driven recommendations;
Option for traffic controller to manually override the
recommendations. AI-based modifications to red,
yellow, and green, at traffic signal controllers in
favor of responding emergency vehicles and efficient
pedestrian movement. Officials can monitor and
adjust the city’s traffic operations via a web or mobile
interface remotely. The last one is an AI based
adaptable system which enables better urban
mobility, decongests the traffic and improves the
safety on the road also helps in enabling the
Environment Sustainability.
3.3 Modules
a) System Setup and Administration
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