indicators have also emerged as key determinants of
Bitcoin’s price. Factors such as interest rates and
inflation influence investor behaviour and,
consequently, Bitcoin valuation. For instance,
Shahzad et al. found that Bitcoin tends to exhibit a
negative correlation with traditional financial assets
during periods of market stress, suggesting its
potential as a haven under specific conditions
(Shahzad et al., 2020). Beyond economic
fundamentals, behavioural and psychological factors
are increasingly recognised as important influences.
Klein stated that Bitcoin’s value is heavily shaped by
market narratives, media coverage, and investor
sentiment, often resulting in “boom-bust” cycles.
This behaviour is closely linked to investor
psychology and herd behaviour (Klein, 2017).
Supporting this view, Beckmann et al. demonstrated
that social media activity and online search trends are
strongly correlated with Bitcoin price movements,
underlining the critical role of public perception and
sentiment in shaping market dynamics (Beckmann et
al., 2024).
Finally, regulatory developments and government
policies represent another major area of influence.
Regulatory announcements-including restrictions on
cryptocurrency trading, tax policies, and central bank
interventions-have been shown to trigger sharp
fluctuations in Bitcoin prices. Lashkaripour found
that the Bitcoin market reacts strongly to regulatory
policy changes, with the direction and magnitude of
these reactions depending on the nature of the
measures implemented (Lashkaripour, 2024). A
prominent example is the Chinese government’s ban
on Initial Coin Offerings (ICOs) and cryptocurrency
trading in 2017, which resulted in a significant
decline in Bitcoin prices, highlighting the market’s
sensitivity to regulatory uncertainty (Okorie and Lin,
2020).
2 METHODOLOGY
2.1 Data Source
The data used in this study is from Kaggle, and the
dataset is owned by Zielak. It has a high usability
rating of 10.0 and has been downloaded over 172000
times, indicating its popularity and reliability among
data analysts and researchers. The dataset contains
detailed information on a total of 3,649 participants,
is provided in CSV format, and notably does not have
any missing values, which ensures the integrity and
completeness of the analysis. Additionally, the
dataset has been widely used in various machine
learning and statistical modeling tasks, making it a
suitable and credible source for this study.
2.2 Sample Selection
In order to understand the long-term trend of the
Bitcoin price, this paper will use a time series model
to analyse the price trend using time series data. The
steps include data collection, preprocessing, feature
engineering, model training and evaluation. The
following figure shows the initial time series plot of
the data .
Figure 1: 2017-2023 Bitcoin Price Action (Picture credit:
Original)
This time series plot Figure 1 illustrates the trend of
Bitcoin prices from 2017 to 2023. Several prominent
surges and drops can be observed, corresponding to
key market events such as bull runs in late 2017 and
early 2021, as well as sharp declines during
regulatory crackdowns and macroeconomic
tightening. The pronounced volatility highlights the
need for robust time series models to account for non-
stationary behaviours.
2.3 Experimental Design
The core model used in this study is the
AutoRegressive Integrated Moving Average
(ARIMA) model, which is well-suited for univariate
time series forecasting (Zhang et al., 2003). The
general form of an ARIMA(p,d,q) model is:
𝑌
=𝑐𝜑
𝑌
𝑡1
⋯𝜑
𝑌
𝑡𝑝
𝜃
𝜀
𝑡1
⋯𝜃
𝜀
𝑡𝑞
𝜀𝑡 (1)
Where p is the autoregressive order, d is the degree of
differencing, and q is the moving average order. The
model selection was based on Autocorrelation
Function (ACF) and Partial Autocorrelation Function
(PACF) plots. The final selected model was ARIMA
(3,1,1), which demonstrated robust forecasting
performance in both the training and test sets.