Key Factors that Influence the Value of Football Players
Zhenwei Huang
Donghua Senior High school, Guangdong, 266011, China
Keywords: Football Player Value, Technical Ability, Physical Quality, Psychological Quality.
Abstract: This article delves into the multifaceted factors that shape the value of football players, aiming to offer a
comprehensive reference for those involved in the football industry. It examines five key aspects: technical
ability, match experience, physical fitness, mental strength, and market value. Technical proficiency and ball
sense are highlighted as core elements, with top players like Messi and Ronaldo exemplifying their
significance. Position-specific skills and adaptability are also crucial, as evidenced by players like Andres
Iniesta. Physical qualities such as speed, agility, physical resistance, and endurance are analyzed through
standardized tests and statistics, emphasizing their impact on performance. Psychological qualities like mental
toughness, leadership, and teamwork are explored, with examples from renowned figures like Johan Cruyff
and Lionel Messi. The article also discusses the commercial side, including brand value, social media
influence, and the dynamics of the transfer market, using cases like Cristiano Ronaldo and Kylian Mbappe.
Ultimately, it reveals the complex interplay of these factors in determining a player's overall value.
1 INTRODUCTION
In the training and development of football players,
Cui and Rong explored innovative strategies for the
intelligent development of physical training in
football, aiming to enhance training effectiveness and
efficiency (Cui and Rong, 2024). Qin studied
practical approaches to cultivating high-level football
athletes in universities in the new era, providing
theoretical guidance and practical directions for
university football talent cultivation (Qin, 2024).
Shao rationally examined the development of
professional football in China from the perspective of
resource conservation theory, offering new angles for
the healthy development of professional football
(Shao, 2024). Pei et al. investigated the impact of key
psychological factors on football performance,
highlighting the significant role of psychological
factors in athlete performance (Pei et al., 2024). In
terms of teaching and training methods in football,
Zhao researched the application of competition
methods in football teaching and training, which
helps enrich teaching and training methods (Zhao,
2020). Regarding the cultivation of young football
talents, You et al. discussed implementation paths for
the long-term development of young football talents
in China in the new era, which is crucial for
sustainable talent cultivation (You et al., 2021). In
financial research related to football players, Zhang
conducted an analysis of the recognition and
measurement of accounting assets for football
players, providing references for evaluating their
commercial value (Zhang, 2023).
There have been numerous achievements in
football-related research abroad. In studies on the
relationship between football players 'physical
condition and athletic performance, Munera et al.
conducted a cross-sectional study on the relationship
between pre-season anthropometric characteristics,
body composition, and physical performance of
Spanish professional women's football players
(Munera et al., 2025). Regarding the relationship
between training load and movement parameters in
football players, Pinelli et al. explored the
relationship between acute and chronic workload
ratios and running parameters in elite football players
(Pinelli et al., 2025). In the field of evaluating the
commercial value of football players, Liu studied the
depreciation differences in valuations of football
players during their golden and prime periods in the
Premier League and top European leagues, providing
a cross-league comparative analysis for financial
valuation of football players (Liu, 2025).
Huang, Z.
Key Factors that Influence the Value of Football Players.
DOI: 10.5220/0013829100004708
Paper published under CC license (CC BY-NC-ND 4.0)
In Proceedings of the 2nd International Conference on Innovations in Applied Mathematics, Physics, and Astronomy (IAMPA 2025), pages 541-545
ISBN: 978-989-758-774-0
Proceedings Copyright © 2025 by SCITEPRESS – Science and Technology Publications, Lda.
541
2 TECHNICAL ABILITIES
2.1 Technical Proficiency and Ball
Sense
In the sport of football, technical proficiency and ball
sense are among the core elements that measure an
athlete's value. Technical proficiency is reflected in
an athlete's ability to control the ball, the accuracy of
their passes, shooting techniques, and dribbling skills.
For example, according to statistics from Federation
International de Football Association (FIFA),
forwards in top leagues attempt about three shots per
game on average, and players with higher than the
average shot conversion rates often bring more
victories to their teams. Ball sense, however, is a
hard-to-quantify intuition that allows players to
accurately judge the ball's landing point and
trajectory even at high speeds, enabling them to react
quickly and accurately. Developing ball sense
typically requires extensive training and match
experience, as the football legend Pele once said:
"Football is a simple game, but playing it well is
difficult." Top players like Messi and Ronaldo have
technical proficiency and ball sense that are key to
their career success and an important part of their
market value.
2.2 Location-Specific Skills and
Adaptability
In the sport of football, positional-specific skills and
adaptability are key factors in determining an athlete's
value. For example, a midfielder needs to excel in
passing, ball control, and vision, while a forward must
have efficient shooting and scoring abilities.
According to statistics from FIFA, players who can
play multiple positions are often favored by clubs
because their versatility provides coaches with more
tactical options. For instance, Andres Iniesta of the
Spanish national team not only demonstrated
exceptional creativity in midfield but also played as
an attacker at critical moments.
In terms of analytical models, this paper can refer
to the renowned "Position Adaptive Model," which
predicts a player's potential for adaptation in new
positions by evaluating their performance data across
different roles. As football legend Johan Cruyff once
said, "Football is a game of space; players who
understand and utilize it will have immense value."
Therefore, position-specific skills and adaptability
not only reflect a player's technical versatility but are
also a crucial component of their market value.
3 PHYSICAL AND
PSYCHOLOGICAL QUALITY
3.1 Page Setup Physical Fitness of
Athletes
3.1.1 Speed and Agility
In modern football, speed and agility are key
indicators of an athlete's technical ability. Speed is not
only reflected in straight sprints but also in the
player's acceleration, change of direction, and short-
distance sprinting capabilities during matches. For
example, according to Federation International de
Football Association (FIFA) statistics, a top
footballer can achieve an acceleration time of 3.6
seconds within 10 meters, while the sprint time for 50
meters is typically around 6 seconds. These figures
indicate that speed is crucial for athletes' performance
in games, especially in counterattacks and fast breaks,
where a speed advantage often translates directly into
scoring opportunities.
Agility involves an athlete's ability to perform
quick and precise movements within limited space,
which is particularly crucial in modern football
matches characterized by tight defense and rapid
transitions between attack and defense. Athletes with
high agility can make multiple swift directional
changes in a short time, effectively breaking free from
opponents' defenses and creating offensive
opportunities. Take Messi as an example; Messi is
renowned worldwide for the exceptional agility and
dribbling skills, enabling people to execute quick
feints and directional shifts in confined spaces,
thereby overcoming the opponent's defensive line.
In terms of analyzing models, the assessment of
speed and agility can be conducted through a series of
standardized tests, such as the 30-meter sprint test and
agility tests (like the T-test). These tests provide
quantifiable data to coaching teams, helping them
evaluate athletes 'physical condition and actual
performance in competitions. Moreover, speed and
agility are closely related to an athlete's muscle
strength, explosive power, and coordination.
Therefore, training programs should include targeted
physical training and skill exercises to enhance these
aspects of performance.
In conclusion, speed and agility are crucial
components of a football player's technical abilities;
they directly impact the athlete's performance and
value in matches. Through scientific training and
evaluation, athletes' speed and agility can be
IAMPA 2025 - The International Conference on Innovations in Applied Mathematics, Physics, and Astronomy
542
effectively improved, thereby enhancing their
competitiveness and market value in games.
3.1.2 Physical Resistance and Endurance
In the high-intensity sport of football, physical
combat ability and endurance are crucial components
of an athlete's value. Physical combat ability not only
manifests as hard power in one-on-one defense and
offense but also determines whether a player can
maintain possession during tight marking and break
through the opponent's defense in fast counterattacks.
For instance, according to FIFA statistics, top center-
backs average about 20 physical confrontations per
game, while forwards must maintain speed and
direction control during these confrontations to
ensure accurate shots. In terms of endurance, modern
football matches typically last over 60 minutes on
average, which demands that athletes have excellent
physical reserves and recovery capabilities.
Endurance training models, such as the Yo-Yo
interval recovery test, are widely used to assess an
athlete's fitness level. Endurance not only affects
performance in matches but is also closely related to
injury prevention and career longevity. As football
legend Johan Cruyff once pointed out that "Football
is a game of space and time, and endurance is the key
to mastering time".
3.2 Athletes' Psychological Quality
3.2.1 Psychological Resilience in
Competition
In the high-intensity, fast-paced sport of football, an
athlete's mental toughness is one of the key factors
determining their value. Mental toughness, also
known as psychological resilience, refers to an
individual's ability to maintain a positive attitude and
recover quickly when facing pressure, adversity, or
challenges. In football matches, this ability is
particularly crucial because the outcome often hinges
on the players' mental state at critical moments. For
example, a study of top European league players
showed that those who remain calm under pressure
and make correct decisions tend to bring more
victories to their teams.
Mental toughness is not only reflected at the
individual level but also in teamwork. A player with
high mental toughness can motivate teammates when
they are behind, maintaining team morale and turning
the tide of the game. As legendary football coach
Johan Cruyff said, "Football is a simple game made
up of complex parts." Mental toughness is an
indispensable part of these complex elements.
3.2.2 Leadership and Team Spirit
In the team sport of football, leadership and teamwork
are key factors determining a team's success.
Leadership is not only reflected in on-field command
and decision-making but also in motivating
teammates and boosting team morale. For example,
football superstar Lionel Messi is renowned not only
for the exceptional individual skills but also for the
leadership on the field. The people can inspire the
teammates' potential and enhance team cohesion
through the performance and attitude. Research
shows that players with strong leadership often lead
their teams to victory at critical moments, such as
when German captain Philipp Lahm's leadership
played a decisive role in Germany's final win at the
2014 World Cup.
Teamwork requires players to trust and coordinate
with each other on the field, forming a cohesive unit.
In modern football tactics, the coordination and
passing accuracy among players are key indicators of
teamwork. For example, Barcelona's "Tiki-Taka"
strategy relies on unparalleled chemistry and rapid
short passes between players. The successful
implementation of this tactic not only demands
exceptional skills from the players but also a high
level of teamwork. As the famous football coach
Johan Cruyff said, "Football is not a game for one
man, but eleven men." This statement underscores the
importance of teamwork in football matches.
In addition, the cultivation of leadership and
teamwork is closely related to players' personalities,
growth backgrounds, and coaching guidance. In
terms of analytical models, the Belbin Team Role
Theory provides a framework to help understand the
roles and contributions of different players within a
team. According to this theory, a successful team
requires players with various roles, including plant-
type innovators, resource investigators, coordinators,
shapers, supervisors and evaluators, team workers,
executors, completers, and experts. Each player can
demonstrate their unique leadership and teamwork in
the team, collectively driving the team toward its
goals.
4 MARKET VALUE OF
ATHLETES
4.1 Brand Value and Business Potential
In the modern football industry, an athlete's brand
value and commercial potential have become one of
the key factors influencing their market value. Brand
Key Factors that Influence the Value of Football Players
543
value is not only reflected in a player's technical
skills, match experience, physical fitness, and mental
strength but also closely tied to their personal image,
market recognition, and interactions with sponsors
and fans. For example, football legends Cristiano
Ronaldo and Lionel Messi, whose brand value far
exceeds their on-field performance, extends into areas
such as advertising, social media, and business
collaborations. According to data released by Forbes,
a significant portion of Ronaldo's annual income in
2021 came from sponsorships and commercial
activities, which fully demonstrates the commercial
potential of top players.
Analytical models such as the "Brand Equity
Valuation" (BAV) can be used to measure and
analyze an athlete's brand value. This model takes
into account multiple dimensions including brand
awareness, brand differentiation, brand relevance,
and brand loyalty. Taking football players as an
example, their outstanding performances in
international tournaments can enhance personal
brand recognition and differentiation, thereby
increasing their commercial value. For instance,
Kylian Mbappe of France, with this remarkable
performance at the 2018 World Cup, not only won the
"Golden Boy Award" but also significantly boosted
this brand value and commercial potential, attracting
numerous brands seeking collaboration.
In addition, an athlete's commercial potential is
closely tied to their influence on social media.
Platforms like Instagram, Twitter, and Facebook
provide athletes with a space to interact with fans and
shape their personal image. By sharing training,
matches, and daily life on these platforms, athletes
can increase fan engagement and loyalty, thereby
enhancing their commercial value. For example, Paul
Pogba's active presence on social media not only
strengthened this connection with fans but also
brought people more business collaboration
opportunities.
In summary, the brand value and commercial
potential of football players are the result of multiple
factors working together. From technical skills to
match experience, from physical fitness to mental
strength, and then to age and injury history, these
factors collectively form an athlete's personal brand
and influence their value in the transfer market. The
interaction between international influence and
market value further enhances the commercial
potential of athletes. Therefore, evaluating and
enhancing the brand value and commercial potential
of athletes is crucial for clubs, sponsors, and the
athletes themselves.
4.2 Demand and Supply in Transfer
Market
In the football player transfer market, the dynamic
relationship between demand and supply is one of the
key factors determining a player's value. According
to FIFA reports, the global football transfer market
has been growing steadily in recent years, with total
transfer fees reaching $7 billion in 2019. This growth
reflects the rising market value of top players and also
highlights the intense competition among clubs for
scarce talent. For example, Paris Saint-Germain
signed Neymar in 2017 for a record-breaking fee of
222 million, which not only demonstrated Neymar's
comprehensive technical skills, match experience,
and market value but also reflected the high demand
for top-tier players in the transfer market.
On the supply side, factors such as a player's age,
injury history, and international influence all impact
their market value. Young players are generally seen
as more promising, making them more popular in the
transfer market. For example, 18-year-old French
forward Kylian Mbappe transferred to Paris Saint-
Germain for 180 million in 2017. The youth and
talent made the club willing to pay a high transfer fee.
In contrast, an injury history can reduce a player's
market value, as long-term injuries can decrease
playing time, affect performance and adaptability,
thereby impacting the club's willingness to purchase.
The relationship between demand and supply in
the transfer market can be analyzed using the supply
and demand model from economics. When there is an
increase in demand for a specific skill or position, if
the supply remains unchanged or increases slowly,
the market value of these players will rise.
Conversely, if there is an oversupply of a certain type
of player, even if they possess high technical skills,
their market value may decline. Therefore, the market
value of a player is the result of their individual
abilities, market conditions, and club strategic
decisions working together.
5 CONCLUSION
The value of a football player is a complex construct
influenced by a myriad of interrelated factors.
Technical ability stands out as a fundamental pillar,
with proficiency in ball control, passing accuracy,
shooting techniques, and dribbling skills being
essential. Ball sense, an intuitive ability to judge the
ball's trajectory, further enhances a player's technical
prowess. Position-specific skills and adaptability are
IAMPA 2025 - The International Conference on Innovations in Applied Mathematics, Physics, and Astronomy
544
equally important, as players who can excel in
multiple roles offer greater tactical flexibility to their
teams. Physical fitness, encompassing speed, agility,
resistance, and endurance, is vital for modern
football, where high-intensity actions and long
matches are the norm. Psychological qualities such as
mental toughness, leadership, and teamwork are often
the intangible factors that can make or break a player's
performance, especially in high-pressure situations.
The commercial aspect of a player's value cannot be
overlooked. Brand value and social media influence
have become significant, with top players leveraging
these platforms to enhance their marketability. The
dynamics of the transfer market, driven by supply and
demand, also play a crucial role in determining a
player's monetary worth. Young, talented players
with minimal injury history and high international
influence are highly sought after, while those with
recurring injuries may see their value diminish. In
conclusion, a football player's value is the
culmination of their technical, physical,
psychological attributes, and commercial potential,
all of which interact in intricate ways to shape their
standing in the football world. This comprehensive
analysis underscores the need for a holistic approach
in evaluating and nurturing football talents, ensuring
that all these aspects are considered to maximize a
player's potential and market value.
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