Unraveling the Drivers and Barriers of Wireless Sensor Networks
(WSNs) Uptake Amongst Grape Growers in Maharashtra
Bhuvaneshwari T H
and Akshay S Deshmukh
Agricultural Development and Rural Transformation Centre (ADRTC),
Institute for Social and Economic Change (ISEC), Bengaluru, Karnataka, India
Keywords:
Wireless Sensor Networks, Adoption Factors.
Abstract: Globally, 70 per cent of water is used for irrigation, and there is a huge gap in fresh water and irrigation
requirements to feed the growing world population owing to resource constraints. In India, 80 per cent of
water is used for irrigation purposes owing to the irregulated consumption posed by drought situations. The
method of irrigation in the current scenario does not account for weather forecasts, soil moisture in the root
zone, evapotranspiration, plant growth stage, and crop coefficient. Irregulated irrigation can lead to plant
water stress, which, in turn, leads to slow growth and low productivity. Therefore, sustainable water use is
necessary in India. Precision farming is a solution to most agricultural problems faced by India, although the
adoption of this technology is nascent in India. Understanding the benefits and adoption behavior of precision
technology, such as WSNs, requires much attention for broader adoption. Most existing literature has focused
on developed nations, which may not be suitable for developing nations. This study investigates the factors
responsible for WSN uptake and the level of adoption among grape farmers in Maharashtra State, India.
Cross-sectional data were collected via a survey using a multistage sampling framework. Water saving and
crop dynamics also emerged as significant factors for the level of adoption. However, high costs, fragmented
land holdings, institutional issues, and gender inclusivity are barriers to adoption. The findings emphasize
support from the government and design technologies with reasonable cost and durability to lower service
charges. Overall cost, service charge, farm size, and institutional support are necessary for the diffusion of
technology in developing nations, providing relevant insights for policymakers, service providers, and
developers.
1 INTRODUCTION
Globally, 70 per cent of water is used for irrigation,
and there is a huge gap in fresh water and irrigation
requirements to feed the growing world population
owing to resource constraints. The agriculture sector
alone sustains the livelihood of around 55 per cent of
India’s population and contributes nearly 18.6 per
cent to the gross domestic product. India is
characteristically a country of small agricultural
farms, where approximately 80 per cent of the total
land holdings are less than 2 ha with 30 per cent
irrigated land only. India has made tremendous
progress in food production over time due to various
technological interventions and achieved a
production level of 319.57 million tonnes during
2019-20. However, Indian farmers still face
significant challenges in terms of optimizing resource
use, minimizing crop losses, and increasing overall
productivity. These challenges include limited access
to water resources, unpredictable weather patterns,
inadequate irrigation systems, and pests and diseases
that affect crop health. Furthermore, the increasing
population and changing dietary patterns in India
pose additional pressure on the agricultural sector to
produce more food.
Agriculture has seen many revolutions, including
the domestication of animals and plants a few
thousand years ago, the systematic use of crop
rotations, and other improvements in farming
practices a few hundred years ago, or the “green
revolution” with systematic breeding and the
widespread use of man-made fertilizers and
pesticides several decades ago (Walter et al., 2017;
Vashishth et al., 2021). Agriculture is currently
undergoing a fourth revolution triggered by the
exponentially increasing use of information and
communication technologies (ICT) (Vashishth et al.,
2021). Over the years, agricultural methods have not
improved much, and farmers still use conventional
196
H, B. T. and Deshmukh, A. S.
Unraveling the Drivers and Barriers of Wireless Sensor Networks (WSNs) Uptake Amongst Grape Growers in Maharashtra.
DOI: 10.5220/0012907200004519
Paper published under CC license (CC BY-NC-ND 4.0)
In Proceedings of the 1st International Conference on Emerging Innovations for Sustainable Agriculture (ICEISA 2024), pages 196-203
ISBN: 978-989-758-714-6
Proceedings Copyright © 2025 by SCITEPRESS Science and Technology Publications, Lda.
strategies based on expectations of the crop’s
nutritional needs. Delivering the same nutrient input
across the entire farm is no longer the best choice, as
it leads to heavy fertilizer and pesticide usage,
unnecessary water consumption, environmental
degradation, and high crop production costs. There is
an urgent need to adopt more farmer-friendly
location-specific production management strategies
in a concerted manner to achieve vertical growth in
production with ensured quality of produce and
judicious use of natural resources for better returns
per unit area. In this context, precision farming has
the potential to efficiently utilize resources per unit of
time and area to achieve sustainable agricultural
practices and increase productivity.
A broad definition of precision agriculture based
on that provided by the National Research Council
(NRC, 1997) is as follows “Precision agriculture is a
management strategy that uses information
technologies to provide and process data with high
spatial and temporal resolution for decision-making
concerning crop production”. In India, the definition
of precision agriculture varies due to small land
holdings, even with the large and progressive farmers.
suitable definition in India is " Precise application of
agricultural inputs based on soil, weather and crop
requirement to maximize sustainable productivity,
quality, and profitability i.e. minimum input-
maximum output approach.'' Precision agriculture in
India is gaining importance owing to various factors.
One of the main factors is the increasing population
and changing dietary patterns in India, which are
putting additional pressure on the agricultural sector
to produce more food. Another factor is the need for
sustainable and environment-friendly agricultural
practices. In recent years, research has been
conducted to evaluate the effectiveness of Wireless
Sensor Networks (WSNs) in agricultural research
plots. Several agricultural start-ups have entered the
Indian market to introduce WSNs to farming fields.
The Indian government also plans to provide farmers
with sensors, due to the advantages of this
technology. WSNs are wireless networks that are
composed of base stations and numerous nodes
(wireless sensors). These networks are utilized for
monitoring environmental or physical conditions,
including temperature, pressure, and sound, and for
transmitting data collaboratively through the network
to a central location. A WSN is comprised of a series
of small, low-cost, low-energy, and easily deployable
sensors (Pazand & Datta, 2008). These sensors are
utilized in agriculture (Casto et al., 2021). Wireless
sensor networks are required for precision agriculture
for several reasons. Wireless sensor networks monitor
various parameters such as temperature, humidity,
soil moisture levels, and crop growth, firstly, provide
timely and informed decisions regarding irrigation,
fertilization, and pest control, leading to more
efficient use of resources and improved crop yields
(Musa et al., 2022; Naresh et al., 2020; Liu, 2022).
These data allow farmers to implement targeted
irrigation practices, minimize water waste, and ensure
optimal water use. Second, wireless sensor networks
eliminate the need for physical wiring and manual
data collection, reduce labor-intensive tasks, and
allow farmers to focus on other aspects of farming. In
addition, wireless sensor networks enable data
transmission over long distances, making it easier for
farmers to monitor and manage large agricultural
areas. Third, wireless sensor networks can provide
early warning systems for weather conditions, crop
diseases, and pest infestations (Thakur et al., 2019; Li
et al., 2020). This helps farmers take preventive
measures and minimize potential losses (Thakur et
al., 2019; Wang et al., 2006; Li et al., 2020; Kumar &
Paramasivam, 2017). Furthermore, sensor networks
are cost-effective and scalable, making them suitable
for implementation in diverse agricultural landscapes
in India. These advantages make wireless sensor
networks an essential tool for precision agriculture in
India, helping farmers optimize their farming
practices, reduce costs, and increase productivity.
Sensor networks allow them to make data-driven
decisions and apply resources, such as water,
fertilizers, and pesticides, more efficiently (Thakur et
al., 2019). Precision agriculture using wireless sensor
networks is gaining traction in India (Shah et al.,
2009). Farmers increasingly realize the benefits of
adopting precision agriculture techniques supported
by wireless sensor networks. These techniques not
only improve overall crop yields but also reduce
production costs and minimize environmental
impacts.
The adoption of precision farming technology has
been studied extensively, with research focusing on
factors such as farm size, education levels, and
perceptions of net benefits. Attitudes and perceptions
of farmers towards precision farming are crucial in
determining their willingness to adopt. Cost,
complexity, and reliability concerns can hinder
adoption, while access to information and training
programs, demonstration plots, and extension services
can play a vital role. The opinions and experiences of
peers, family members, and community members may
also influence adoption. Government policies, support
measures, and incentives can promote adoption. While
previous studies have evaluated socio-economic
factors affecting precision agriculture adoption using
Unraveling the Drivers and Barriers of Wireless Sensor Networks (WSNs) Uptake Amongst Grape Growers in Maharashtra
197
a single precision technology mostly from developed
country contexts, valuable references for policy-
making have been provided by previous studies, but
further research is necessary to fully understand the
factors affecting precision farming technology
adoption in developing countries. The adoption of
WSNs in developing countries, particularly India, has
been understudied in the literature. This paper
evaluates the perceptions of WSN technology,
attitudes toward adoption, barriers to uptake, and final
adoption decisions. In this study, the study advances
the literature related to adoption by focusing on
characteristics corresponding with the number of
WSNs adopted in India. The paper aims to fill these
gaps by examining various factors, including
socioeconomic, agro-economic, financial, and
institutional characteristics, that may influence the
intention to adopt and barriers in WSNs widespread
uptake.
2 METHODOLOGY
2.1 Field Survey
Data for this study were obtained from a survey of
grape producers from Nashik District (Dindori,
Niphad, Sinar, and Chandwada blocks) of
Maharashtra. The primary data were collected
through a questionnaire survey to obtain information
about producer drivers and barriers to WSN. A multi-
stage random sampling method was used to select
households. District, Taluks, villages, and WSN-
adopted householders were similarly selected in 12
villages with the help of agriculture start-ups (Fyllo,
Fasal, Sensartics pvt ltd, Jio Agri, Yuktix,) working
in this area. 50 (n=50) farmers were selected based on
the current adoption of WSNs and those who have at
least used technology for a minimum of 3 years. This
study purposely concentrates on Nashik. Firstly,
Nashik's geographical location and climate are
conducive to grape cultivation. Additionally, Nashik
has a long history and tradition of grape cultivation,
with established infrastructure and expertise in grape
farming practices due to the highest area under this
crop farmers tends to use new technology to be
efficient in the production. Grape crop selection is
mainly due to more number of adopters available
compared to other crops. WSNs uptake in India
mainly for commercial crops and horticulture crops
due to their high profits such as sugarcane,
pomegranate, chili, banana, apple, guards and orange
(Fig.1). Grape soil-water status constitutes one of the
main driving factors that affect plant vegetative
growth, yield, and wine quality. using a wireless
sensor network in grape cultivation can provide
continuous measurement of soil and crop parameters
to characterize the variability of soil water status,
which can help grape growers maximize crop yield
and minimize susceptibility to various pests and
diseases. Additionally, the technology can facilitate
the creation of a real-time networked database that
can be used to design the planting layout, irrigation,
and fertilization system layout. Sula Vineyards in
Nashik, India provided field support during the
deployment of the wireless sensor network at their
farms (Shah et al., 2009). In the Nashik Grape
industry, many Agri start-ups introduced wireless
sensor network technology in the fields of farmers for
irrigation and microclimate monitoring purposes.
2.2 Empirical Approach
Perceptions and barriers were collected from the
adopted farmers using a survey method. The obtained
results were analyzed using descriptive statistics.
Follow-up open questions were asked to respondents
who could volunteer further reasons for their
responses around intended adoption and barriers
while hindering the uptake of WSN (Barnes et al.,
2019; Maheswari et al., 2008).
3 FINDINGS
3.1 Socio‑Economic Characteristics
Table 1 provides descriptive statistics summarizing
the distribution of key continuous variables in the
survey data for the 50 farmers. Regarding precision
agriculture technology adoption, respondents use
2.78 technologies on average, though utilization
ranges from 1 to 10 technologies demonstrating
substantial variation. The mean education level is
approximately senior secondary at 13.22 years, with
a fair degree of dispersion between 10 and 17 years.
Meanwhile, the average farm size consists of 14.59
acres but the spread spans very small 5 acres to quite
large 53 acre holdings. Looking at wireless sensor
network specifics, the mean coverage area is 7.41
acres, though deployment reaches up to 30 acres in
maximum cases. Correspondingly, the average
annual cost of WSN amounts to a substantial Rs.
107,000, but with extreme variation from Rs. 20,000
to nearly Rs. 500,000 for sophisticated systems -
Showing major differences in technology
ICEISA 2024 - International Conference on ‘Emerging Innovations for Sustainable Agriculture: Leveraging the potential of Digital
Innovations by the Farmers, Agri-tech Startups and Agribusiness Enterprises in Agricu
198
sophistication. The associated annual average service
charge lies around Rs. 7,500 with similar variability.
For farmers themselves, mean year of experience
stands at 29 years highlighting highly seasoned
cultivators. Farming households typically engage 2
workers, largely family members, but labour
provision extends up to 8 members revealing wide-
ranging labour resourcing. Reasonable mean
distances to agriculture extension agents suggest
moderate geographical access at 5.91 km. Lastly,
annual revenue from grape cultivation averages Rs.
434,000 across sampled farmers, capturing largely
commercially-focused profitable growers, but ranges
from Rs. 200,000 to Rs. 650,000 in exceptional cases.
Thus, while averages indicate overall representative
central tendencies, substantial deviations highlight
the diversity across grape farms in the study region.
Table 1. Descriptive statistics of continuous variable
Factors Mean Min Max SD
Num_of_
technolog
y
2.78 1 10 2.45
Education 13.22 10 17 2.18
Farm_ Size 14.59 5 53 10.16
Total_Area_
WSN
7.41 2 30 5.83
Farming
experience
(
Years
)
29 5 60 13.65
No_person_
farmin
g
2.25 1 8 1.22
Num_YR_
Insta
3.66 2 5 0.83
Distance_
agent
5.91 0 15 3.19
Cost_ WSN 10700
0
20000 49000
0
107265.2
5
Service_
charge/ Y
r
7523.4
4
2000 15000 4467.79
Farm_inco
me (000)
43400
0
20000
0
65200
0
100439.7
8
Table 2 provides a descriptive summary of the key
socioeconomic characteristics of the 50 farmers that
have adopted wireless sensor network (WSN)
technologies. The sample has relatively high levels of
education, with most possessing 10-15 years of
schooling and only 15.6 per cent having very
advanced qualifications. In terms of farm size,
distribution is balanced between medium (4-10 acre)
and large-scale (>10 acre) holdings, allowing
reasonable comparison. Regarding age, most fall into
the active 31-50 years (68.8%), followed by the 51-
60 years’ group. Only 6.2 per cent represent younger
generation farmers under 30 years old.
Furthermore, the most common level of farming
experience is 11-30 years (43.8%), pointing to the
prevalence of highly seasoned agriculturalists,
potentially more amenable towards technology
integration. Social category membership leans more
towards the general category (62.5%) rather than
other backward classes. In addition, while sole
proprietor-cultivators constitute 12.5 per cent, the
majority rely on family-based collective farming
groups of 2 members (68.8%) revealing moderate
household sizes on grape farms. Income levels show
polarization towards mid-tier groups making Rs.
310,000–500,000 annually (71.9%), still representing
largely profitable commercial activities supporting
technology purchases.
Moreover, strong social capital exists through
widespread agricultural organizational membership
(81.2%) that can enable WSN technology diffusion
through peer networking. The branch of farmers
without access to credit is also limited at 21.9 per
cent, though it would be critical to evaluate if this
prohibited adoption in other cases. Peer influence in
adoption decisions is also prevalent at 71.9 per cent,
highlighting the need for visible pilot trials and
testimonials to motivate adoption. In summary, the
profile of these WSN adopters consists largely of
commercially focused, small-scale grape producers
with extensive cultivation expertise balanced with a
mid-career orientation amenable towards innovation.
Table 2. Socio-economic characteristics distribution of
WSNs adopted farmers
Parameter Adopted farmers (%)
Num_of_technology
Low intensity (1-3) 37.50
Medium intensity (4-8) 53.13
High intensity (9-11) 9.38
Farm size
(
Acre
)
Medium farmers
(
4-10
)
53.1
Lar
e farmers
>10
46.9
Age (Yrs)
Less than 30 6.2
31-50 68.8
51-60 12.5
More than 61 12.5
Education (Yrs)
10 to 15 84.4
15 to 17 15.6
Farming experience (Years)
Less than 10 12.5
11 to 30 43.8
31 to 50 37.5
Unraveling the Drivers and Barriers of Wireless Sensor Networks (WSNs) Uptake Amongst Grape Growers in Maharashtra
199
More than 51 6.2
Social categor
y
GM 62.5
OBC 37.5
No of persons engaged in
farming
1 membe
r
12.5
2 members 68.8
3 members 12.5
4 members 3.1
8 members 3.1
Farm income (Rs) from
g
ra
p
e
<300000 3.1
310000-400000 37.5
410000-500000 34.5
>510000 25
Or
g
anization membershi
p
Yes 81.2
No 18.8
Access to financial support
Yes 78.1
No 21.9
Social influence in ado
p
tion
Yes 71.9
No 28.1
Table 3 presents detailed statistics on the specific
WSN technologies implemented by the surveyed
farmers. It covers 5 categories including moisture
sensors, scalar sensors, tracer units, master nodes, and
full weather stations. For each variant, it provides a
breakdown of the average area under coverage (4.6 to
9.5 acres), the average number of nodes adopted (1.6
to 2.08), the mean cost per installation (INR 27,800
to 95,428), and the mean annual service charges paid
(INR 2,700 to 6,428). The table also shows the
substantial deviations around these technology
investment levels with maximum costs ranging from
INR 120,000 per scalar unit to INR 364,000 for a
weather station. Overall, farmers tend to install
sensors over reasonably small land sizes of 2 to 5
acres, with 1-2 sensor nodes on average linked to a
base station. Moisture sensors and scalar units
constitute the cheapest options with weather stations
and master nodes being far more capital and service
intensive. The data highlights how farmers tend to
implement fairly basic sensor network configurations
for critical applications like soil moisture monitoring,
rather than high cost and complex deployments. It
provides insights into current investment ranges
across distinct types of WSN technologies farmers are
adopting, also revealing significant price variability
across units and operators even for the same
underlying technology and acreage coverage. The
large deviations point to the lack of standards and
need for regulations around WSN charges and
specifications. The insights on variants can help
prioritize current recommendations and policies for
supporting WSN-based precision irrigation among
smallholders.
Table 3. Technology characteristics of adopted farmers
WSN
technology
variant
Mean Min Max SD
Only Moisture
Area 4.6 2 7 1.82
Number 1.6 1 2 0.55
Cost 27800 12000 42000 13535.14
Service
Char
g
e
(
Yr
)
2700 2000 4000 836.66
Scalar
Area 5 2 15 3.74
Number 2.08 1 8 2.02
Cost 40692.31 20000 160000 40468.89
Service
Char
g
e
(
Yr
)
2096.15 750 3000 554.7
Tracer
Area 5 2 10 3.16
Number 1.6 1 3 0.89
Cost 47000 20000 90000 28195.74
Service
Charge (Yr)
4200 2000 7000 2167.95
Master
Area 3.92 2 9 2.65
Number 1.67 1 5 1.63
Cost 84500 47000 250000 81138.77
Service
Charge (Yr)
7333.33 5000 9000 1505.55
Weather Station
Area 4.79 2 17.5 3.6
Number 1.71 1 7 1.45
Cost 95428.57 50000 364000 78678.82
Service
Char
g
e
(
Yr
)
6428.57 3000 9000 1247.86
3.2 Perception of Adoption
The top reasons for adopting WSNs were: crop
dynamics (11%), good quality produce (14%),
ICEISA 2024 - International Conference on ‘Emerging Innovations for Sustainable Agriculture: Leveraging the potential of Digital
Innovations by the Farmers, Agri-tech Startups and Agribusiness Enterprises in Agricu
200
technology being scale neutral (14%), and reduction
in water use (13%). Increased yields (10-20%) and
real-time pest/disease detection (10%) were other
notable reasons (Table 4).
Table 4. Perception for the adoption of WSNs
Reasons Response
(%)
Rank
Good quality of produce &
increase in shelf life of
b
erries
14 I
Technology Scale neutral 14 I
Optimize water (30- 40 %)
com
p
ared to dri
p
irri
g
ation
13 II
Reduction in overall cost 12 III
Crop dynamics 11 IV
Real-time detection of pest
and insect
10 V
Crop-specific nutrient
recommendation
9 VI
Increase in 20 % yield 8 VII
Increase in 10% yield 5 VIII
Low investment 4 IX
3.2 Barriers for adoption
Results highlighted that the top barriers were high
service charges (11%), lack of government support
(10%), accreditation issues (10%), and problems with
produce marketing (11%). Other barriers like land
fragmentation, lack of information, network issues,
and financing constraints were also reported by fewer
respondents (Table 5). Reasons like water savings,
crop dynamics, produce quality and scale neutrality
encouraged adoption, while service costs and
institutional issues posed barriers.
Table 5. Barriers for adoptions of WSNs
Barriers Response (%) Rank
Need to depend on petiole analysis of the soil 11 I
High service charges 11 I
Accreditation problem of technology by the Government 10 II
Farmland is too scattere
d
9 III
No re
g
ularization of cost and service char
g
e 9 III
No Government su
pp
ort 7 IV
Lack of finance and credit facilit
y
5 V
Use
r
-friendly app and voice alerts 5 V
Electric power supply issue 5 V
The automation unit needs to be
p
urchased se
p
aratel
y
5V
Trust issue on accurac
y
4 VI
Lack of information 3 VII
Replacement of technology needs additional charges 3 VII
Network incompatibilit
y
2 VIII
4 CONCLUSIONS
This study analyzed factors influencing wireless
sensor network (WSN) technology adoption among
50 grape farmers in Maharashtra. Annual service
charges and high technology costs deter the intensity
of WSN adoption, highlighting affordability barriers.
Offering financing support and initial discounted
charges could enhance adoption. Farm income
exhibits the most substantial positive influence,
indicating that revenue-based ability to absorb costs
is critical. Policies to bolster farmer incomes would
enable WSN investments. As technology installation
time increases, usage intensity declines potentially
due to shifting needs. This suggests innovations and
upgrades are required over time. Farm size shows a
small positive effect on adopted intensity. Scale-
appropriate policies should promote WSNs among
both small and large holdings.
5 POLICY SUGGESTIONS
Provide subsidies and financing support to lower
service charges and upfront costs, enhancing WSN
affordability. Develop cost-sharing or lease-based
models. Implement minimum price standards, crop
insurance, and income stabilization programs to raise
Unraveling the Drivers and Barriers of Wireless Sensor Networks (WSNs) Uptake Amongst Grape Growers in Maharashtra
201
and stabilize grape farmer earnings. This would
facilitate WSN investments. Fund R&D initiatives to
continuously upgrade WSN solutions to align with
evolving farmer requirements over time after initial
adoption. Undertake comparative trials showcasing
WSN effectiveness across varied farm sizes. Enable
scale-neutral policies for promotion based on
potential water and cost savings. The findings
highlight that strengthening farmer economics and
purchasing power is vital for precision solutions like
wireless sensor networks to transform smallholding
agriculture alongside technology advancement
effectively. Hybrid policy approaches are required
spanning technology, institutions, and farm
economics.
ACKNOWLEDGMENTS
We gratefully thank the ISEC for providing
infrastructural support to conduct research.
Bhuvaneshwari T H, is a recipient of the Indian
Council of Social Research Doctoral Fellowship.
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