Exploring Value Addition Opportunities in Tamil Nadu Amidst
Decreasing Coconut Prices
Shree Charan M., Jayanthi M. and V. Vijay Prabha
Dept. of Agriculture, KSAH, KARE, Krishnankoil, India
Keywords: Tamil Nadu, Falling Coconut Price, Value Addition, Maximizing the Economic Potential of Coconuts.
Abstract: Tamil Nadu, known for its rich agricultural heritage, has long been a significant contributor to India's coconut
production. However, recent years have seen a drop in coconut prices due to traditional practices and limited
value addition, posing substantial challenges to the region's coconut industry's economic survival. This study
investigates the potential for value addition in Tamil Nadu in response to decreases in coconut prices, with an
emphasis on improving the economic sustainability of coconut cultivation. The purpose of this study is to
analyse and propose strategies for maximizing the economic potential of coconuts in the state. According to
the findings of this survey, respondents have a limited awareness of value-added products, particularly
coconut oil, copra, and thatches. Unfortunately, most coconut growers are unaware of a wide range of value-
added goods, which presents a huge barrier to improving their livelihoods. This study also showcased the
scope of value addition in coconut and highlighted the constraints, technological needs, and suggestions
perceived by the coconut growers.
1 INTRODUCTION
The coconut palm, renowned for its versatility, thrives
in numerous countries situated within the equatorial
region. In the cultural and agricultural history of
India, the coconut palm, often referred to as
Kalpavriksha, has been cultivated since ancient times
(Mandal and Mandal, 2011). According to
International Coconut Community (ICC) Statistical
Year Book 2021, Coconut is grown in more than 93
countries in the world in an area of 12 million
hectares, with an annual production of 66,674 million
nuts (Coconut Development Board, n.d.a.). India is
the world's largest coconut-producing country,
accounting for approximately 31.45% of total output
in 2021-22, with a production of 19,247 million nuts.
More than 12 million people in India rely on the
coconut palm for food security and a living. Coconut
productivity at the national level was 9,123 nuts per
hectare in 2021-22, making it one of the highest in the
world (Indian Trade Portal,. n.d.). Despite being a
significant global producer of coconuts, India
allocates more than 50% of its annual coconut
production, which stands at 15.84 billion nuts, for
domestic consumption in its raw form, primarily for
culinary and religious purposes. A substantial portion,
35% of the total production, is dedicated to the
production of copra. Additionally, 11% is earmarked
for tender nuts, 2% for seed purposes and a mere 2%
is utilized for value addition and industrial
applications (Muralidharan, & Jayashree, 2011). This
allocation emphasizes the importance of enhancing
value in the coconut industry to generate increased
income for coconut farmers.
Tamil Nadu, with an annual coconut production of
5,091.83 million nuts across 0.44 million hectares
(Coconut Development Board,n.d.b), is currently
grappling with a decline in coconut prices, adversely
impacting the livelihoods of its farmers. Small farms
make up a sizable portion of all coconut holdings, and
current agricultural trends pose new challenges to
their viability and survival. These challenges include
low and fluctuating produce prices, rising input costs,
low productivity due to root wilt disease and pests
like rhinoceros beetle, red palm weevil, eriophyid
mite, etc. The current procurement price of coconuts
is ₹6 per nut, with ₹2 allocated for harvesting costs
(Ramesh, 2023). To meet these challenges, it is
necessary to improve on-farm income by
popularising farm-level processing for value addition.
Small farms must find innovative ways to survive in
today's competitive environment. These include more
diversified enterprises, value-added activities, and
product and market development (Tubine & Hanson,
M., S. C., M., J. and Prabha, V. V.
Exploring Value Addition Opportunities in Tamil Nadu Amidst Decreasing Coconut Prices.
DOI: 10.5220/0012880900004519
Paper published under CC license (CC BY-NC-ND 4.0)
In Proceedings of the 1st International Conference on Emerging Innovations for Sustainable Agriculture (ICEISA 2024), pages 27-31
ISBN: 978-989-758-714-6
Proceedings Copyright © 2025 by SCITEPRESS Science and Technology Publications, Lda.
27
2006). The value-added products including Copra,
coconut oil, desiccated coconut (DC), coconut cream,
coconut milk, virgin coconut oil, spray-dried coconut
milk powder, coconut chips, cream, nata de coco,
coconut jam and young tender coconut are the
convenience coconut products, and some by-products
are coconut fibre, e.g. coir and coir products, mats,
matting, brushes, brooms and rubberised coir
mattresses, and shell products, e.g. charcoal, activated
carbon, etc.
This study presented here examines value
addition at the farm level in coconut, including direct
marketing with little processing, using tender nuts as
a substitute for other produce, processing coconut oil
and copra at the primary level, and producing food
products, virgin coconut oil, and oil-based products
as a solo or group endeavour at the secondary level of
processing. The objectives of this study are the
following:
To analyse the socio-economic characters of
coconut growers.
To assess the awareness on value-added
products from coconut among coconut
growers.
To find out the constraints, technological
needs and suggestions.
2 METHODOLOGY
In southern Tamil Nadu, from Tenkasi district,
Tenkasi block was purposively chosen for this study.
According to the statistical handbook 2021-22 of
Tenkasi district, coconut is being cultivated in 11,895
hectares. Coconut is cultivated under both irrigated
and unirrigated condition with an annual production
of 1,297 lakh nut and productivity of 10904 nuts/Ha
(Government of Tamil Nadu, 2022). Based on
coconut productivity, three villages from the Tenkasi
Block were chosen and 60 coconut growers in those
villages were randomly selected and primary data was
collected through face to face interview. Ayiraperi,
Mathalamparai, Pattakuruchi, were the villages
selected for this study. A total of 10 independent
variables, including age, gender, educational status,
family type, occupational status, farm size, farming
experience, experience in coconut farming, extension
agency contact, and market perception, were selected
to assess the socio-economic status of coconut
growers. An additional independent variable was also
established to determine the extent of awareness
among coconut growers in the value addition of
coconut.
3 RESULTS AND DISCUSSION
Table 1 presents the description of the socio-
economic status of coconut growers. In the provided
data, nearly half of the surveyed individuals,
accounting for 46.70%, belonged to the middle-aged
category, while 33.30% were classified as old and
20% fell into the young age group. The gender
distribution among respondents showed that 76.70%
were male and the remaining 23.3% were female.
Educational levels varied, with 33.3% having
completed higher secondary education, 16.6% having
primary or graduate education, 13.3% having
secondary education, and 20% being illiterate. Family
size analysis indicated that 60% of participants had a
small family, 26.60% had a medium-sized family and
13.30% had a large family.
Regarding occupation, 40% of respondents were
engaged in agriculture and dairy, while 26.60% were
exclusively involved in agriculture and 23.30%
participated in both agriculture and labour activities.
Additionally, 10% pursued occupations outside of
agriculture. Farm sizes varied, with 26.7% being
classified as marginal 46.67% as small, 20.00% as
medium and 6.67% as large farmers. Examining
extension agency contact, the majority (73.30%) had
low levels followed by 23.30% with medium levels
and only 3.3% with high levels of contact.
Table 1. Socio-economic status of coconut growers.
S. No. Characters Frequency Percentage
1. Age
Young (30 years)
Middle (30-50 years)
Old (above 50
y
ears)
12
28
20
20.00
46.70
33.30
2. Gender
Male
46
76.70
ICEISA 2024 - International Conference on ‘Emerging Innovations for Sustainable Agriculture: Leveraging the potential of Digital
Innovations by the Farmers, Agri-tech Startups and Agribusiness Enterprises in Agricu
28
Female 14 23.30
3. Education status
Illiterate
Functionally literate
Primary
Secondary
Higher secondary
Graduate
6
6
10
8
20
10
10.00
10.00
16.60
13.30
33.30
16.60
4. Family type
Nuclear
Join
t
36
24
60.00
40.00
5. Occupational Status
Farming alone
Farming and wage earner
Farming and business
Farmin
g
and services
20
24
14
2
33.33
40.00
23.33
03.33
6. Farm Size
Marginal
Small
Medium
Lar
g
e
16
28
12
4
26.7
46.67
20.00
6.67
7. Farming experience
Low (Upto 10 year)
Medium (11-20 years)
Hi
g
h (Above 20
y
ears)
20
28
12
20.00
46.70
33.30
8. Farming experience in coconut
Low
Medium
Hi
g
h
20
28
12
20.00
46.70
33.30
9. Extension agency contact
Low
Medium
Hi
g
h
44
14
2
73.30
23.30
3.30
10. Market perception
Low
Medium
Hi
g
h
18
42
0
70.00
30.00
0
Table 2. Awareness on value added products from coconut among farmers.
S. No. Particulars Frequency Percentage
1. Coconut Kernal Based Product
Vir
in coconut oil 12 20
Desiccated coconu
t
00
Coconut mil
k
00
Coconut skimmed mil
k
00
Spra
y
Dried Coconut Milk Powde
r
00
Coconut crea
m
00
Coconut chips 0 0
Coconut oil 60 100
Copra 60 100
2. Coconut Water Based Products
Exploring Value Addition Opportunities in Tamil Nadu Amidst Decreasing Coconut Prices
29
Tender coconut wate
r
54 90.00
Vine
g
a
r
00
Coconut squash 0 0
Coconut
j
ell
y
00
N
ata-de-coco 0 0
3. Coconut Inflorescence Based Food Products
N
eera 34 56.67
Coconut
j
a
gg
er
y
610
Coconut palm su
g
a
r
00
Coconut flower s
y
rup 0 0
4. Coconut Convenience Food Products
Coconut Biscuits 0 0
Coconut Cand
y
0 0
Coconut Chocolate 0 0
Coconut burfi 32 53.30
Non-edible coconut products
1. Coconut Shell Based Products
Coconut shell powde
r
00
Coconut shell charcoal 6 10.00
Activated carbon 2 3.33
2. Coconut Leaf Based Products
Thatches 60 100
Brooms 60 100
3. Coconut Fibre Based Products
Handicrafts 0 0
Ropes 36 60.00
Coir pith 36 60.00
Table 2 reveals that respondents have a low
understanding of value-added products, which are
mostly focused on coconut oil, copra, and thatches.
Unfortunately, most of the coconut growers are
unaware of varied range of value-added products,
posing a significant obstacle to improving their
livelihoods. This deficiency could be attributed to a
lack of access to scientific knowledge and insufficient
value-addition training programmes for coconut
growers, highlighting the critical need for
comprehensive educational initiatives to equip
farmers with the skills and information they need to
practise sustainable agriculture.
Limited literacy rates and insufficient interaction
with extension organisations may explain lack of
awareness of a wide range of value-added products.
Since more than half of the respondents are marginal
or small farmers, they might not be able to proceed
with value addition in coconut. This circumstance
highlights the importance of focused initiatives to
improve education, boost extension services, and
provide small-scale farmers with information about a
variety of value-added goods.
3.1 Constraints Perceived by Coconut
Growers
Through the qualitative method, it was found that
coconut-growing farmers from the selected villages
face significant hurdles, including high market price
fluctuations, exploitation by intermediaries,
insufficient technical knowledge and limited access
to training on value addition techniques in coconut,
small size of holding restrict them from processing
their produce.
3.2 Suggestions to the Coconut
Growing Farmers
The study reveals that a critical obstacle faced by
participants is the inadequate value addition to their
agricultural produce. To address this issue,
recommendations include establishing facilities for
processing, packaging, labelling and marketing. It is
advised to regularly update scientific knowledge in
coconut processing to keep farmers informed.
Additionally, efforts should be directed towards
ICEISA 2024 - International Conference on ‘Emerging Innovations for Sustainable Agriculture: Leveraging the potential of Digital
Innovations by the Farmers, Agri-tech Startups and Agribusiness Enterprises in Agricu
30
popularizing coconut products among the public. The
promotion of farmers' producer organizations is
suggested for collective empowerment, and subsidies
for processing and marketing value-added coconut
products could serve as incentives, fostering a more
sustainable and lucrative agricultural ecosystem.
4 CONCLUSION
Despite the problems faced by reduced coconut
pricing in Tamil Nadu, there are significant
opportunities for coconut value addition.
Diversifying coconut-based products, investing in
processing technologies, and encouraging
stakeholder participation will not only mitigate the
impact of falling prices, but will also develop a robust
and thriving coconut industry. By pursuing these
opportunities, Tamil Nadu can convert its coconut
sector into a vibrant and sustainable source of revenue
for farmers while satisfying changing consumer
expectations. Embracing value addition activities is
critical for realising the full economic potential of
coconuts and maintaining the region's agricultural
community's long-term success.
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nucifera L.: Arecaceae): in health promotion and
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Production and Productivity of Coconut in Major
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https://coconutboard.gov.in/Statistics.aspx
Coconut development board. (n.d.b) All India final
estimates of Area and Production of Coconut. 2021-22
https://coconutboard.gov.in/Statistics.aspx
Indian Trade Portal. (n.d). Coconut Industry and Exports.
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Exploring Value Addition Opportunities in Tamil Nadu Amidst Decreasing Coconut Prices
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