be lived to be effective. Some of the obstacles in the
implementation of promotional activities in the
library PT, among which are: (1) The resources of
the library PT yet have merits, (2) the academic
community has not looked properly the tasks,
functions and roles of libraries PT. Several attempts
to overcome the constraints faced in the promotion
of library PT, namely: (1) to convince the leadership
of the PT on the essence of the library. (2) enhance
the positive image of the library PT. (3) put the sale
of the library as one of the priority programs of the
library PT. Strategies that can be used in carrying
out promotional activities library PT, namely: (a)
publishes guidebook library PT. (B) conduct
scientific activities in the field of perpusdokinfo. (C)
the arrangement of the physical condition of the
library (Atmospheric). (D) the individual contact
Interest P3 in library PT is: (1) improve the skills of
the user to be able to take advantage of the ease and
library resources independently, (2) provide users
with adequate technique and appropriate to find
information on a particular subject, (3) improve the
utilization of library resources and services, (4) to
promote library services, (5) prepares users to be
able to anticipate the development of science and
technology. Highlights in P3 in the library PT
include: (1) the duties and functions (2) rules and
regulations, (3) system service, (4) types of
reference and scientific information, (5) the search
tool library materials, (6) how to find books on a
bookshelf, (7) the composition of the books in the
bookcase, (8) digital library, (9) the cooperation of
the library. Some of the obstacles in the
implementation of P3, namely: (1) the number of
speakers is unbalanced compared with the number of
new students who follow P3 (2) not all librarians
have the ability to do a presentation (3) The space
used to implement the presentation P3
unrepresentative (4) P3 activities are not followed up
with a visit to the library (library tour).
Also in 2015, Musjaidah entitled "Analysis of
Uthman Bin Affan Education User Library Program
in the Muslim University of Indonesia (UMI)
Makassar" (Musjaidah, 2015) explained that the
purpose of this study was to examine how the
implementation of user education in Uthman bin
Affan UMI Makassar Library and the effectiveness
of education program at Uthman bin Affan Library
UMI Makassar. This type of research is a descriptive
study with a quantitative approach. The main
method used by the author to obtain data or
information in this study is a questionnaire, while
the supporting method is observation. Interview and
documentation. The population in this study is the
average number of visitors to the library Uthman bin
Affan UMI Makassar 240 respondents per day and
133 samples taken from the error rate of 5%. The
author uses a simple random sampling technique.
The instrument validity test was carried out with the
product moment correlation technique and the
instrument reliability test used the Crombach alpha
formula which was calculated using SPSS software
for Windows version 19. The results and discussion
showed that the implementation of education in the
Uthman ibn Affan Library Indonesian Muslim
University Users (UMI) Makassar was at the
category interval is quite good and good. But closer
is good enough with a value of 68.3%. While the
effectiveness of education in the Indonesian Islamic
University Library Uthman ibn Affan (UMI)
Makassar is in the category of effective and very
effective intervals. But the approach is more
effective with a value of 80%.
Research conducted by Handrik Setiawan in
2014, entitled "Effectiveness of Library Orientation
Activities (Explanative Study of the Effectiveness of
Library Orientation Activities on the Use of Services
at Airlangga University Surabaya Library)"
(Setiawan, 2014) explains that his research will want
to find out whether there is an influence on
effectiveness library orientation activities towards
the use of Airlangga University Library Services. In
this study, using the theory of Organizational
Effectiveness by Day Lubis and Martani Huseini,
and the material provided during library orientation.
The sampling technique used in this study is
nonprobability sampling or non-random sampling.
By using purposive sampling or quota sampling and
the method used is quantitative explanatory. The
effectiveness of the orientation of library activities
as measured by three approaches. From the three
approaches, it was obtained that very good results
seen in the approach to the source (Resource
Approach) were considered very effective with a
percentage of 86.24%, then the process approach
(Process Approach) was considered to be very
effective with a percentage of 85.75%. Furthermore,
the Goal Approach is very effective with a
percentage of 87.49%. Then the utilization of
services performed by respondents is classified as
moderate. Responding to the utilization of services
obtained by 40% of respondents, the utilization of
the angle also obtained a medium category of 46%
of respondents. Then from the variable regression
analysis (X) The effectiveness of library orientation
activities affects the variable (Y) Utilization of
library services by 17.1%. and after adjusting the