Interactive Local-Cultural Media as Meaningful Learning for Young Children: A Contextual Strategy to Enhance Social Competence

Siti Fadillah, Elindra Yetti, Ade Dwi Utami

2025

Abstract

This study aims to develop and implement interactive media based on local culture as a meaningful contextual learning strategy in improving the social skills of early childhood. This digital interactive media is designed by integrating elements of Malay culture, namely folklore, pantun, regional songs, Malay cultural symbols, and traditional games into an interactive digital application that is appropriate to the characteristics of child development. The method used is a quasi-experimental design with a nonequivalent control group design. The population is all children aged 5-6 years in PAUD institutions in Pekanbaru city. The research sample was determined using a purposive sampling technique consisting of 60 children from three Early Chilhood Education in Pekanbaru City, namely Duta Raudha Center Kindergarten, Ihsan Kids Kindergarten, and Asy Syams Islamic Kindergarten. The sample was divided into two groups, namely an experimental class of 30 children and a control class of 30 children. The results of this study indicate that there is a significant increase in children's social skills after using interactive media based on Malay culture. In the experimental class, there was an average increase in social skills of 37.5%, while the control class that followed conventional learning only showed an increase of 12.8%. This difference demonstrates the effectiveness of contextual learning media based on local culture in supporting the social development of early childhood. This study recommends the importance of using media containing local cultural values as part of a learning strategy that is enjoyable, meaningful, and relevant to children's daily lives.

Paper Citation

in Harvard Style

Fadillah S., Yetti E. and Utami A. (2025). Interactive Local-Cultural Media as Meaningful Learning for Young Children: A Contextual Strategy to Enhance Social Competence. In Proceedings of the 7th International Conference on Early Childhood Education - Volume 1: ICECE; ISBN 978-989-758-788-7, SciTePress, pages 119-125. DOI: 10.5220/0014070500004935

in Bibtex Style

@conference{icece25,
author={Siti Fadillah and Elindra Yetti and Ade Dwi Utami},
title={Interactive Local-Cultural Media as Meaningful Learning for Young Children: A Contextual Strategy to Enhance Social Competence},
booktitle={Proceedings of the 7th International Conference on Early Childhood Education - Volume 1: ICECE},
year={2025},
pages={119-125},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0014070500004935},
isbn={978-989-758-788-7},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 7th International Conference on Early Childhood Education - Volume 1: ICECE
TI - Interactive Local-Cultural Media as Meaningful Learning for Young Children: A Contextual Strategy to Enhance Social Competence
SN - 978-989-758-788-7
AU - Fadillah S.
AU - Yetti E.
AU - Utami A.
PY - 2025
SP - 119
EP - 125
DO - 10.5220/0014070500004935
PB - SciTePress