The Impact of Digitalization on International Tourism: A Study of Mobile Application Use by Tourists Visiting South Korea

Abrorbek Akhmedov, Akhrorjon Ganiev

2024

Abstract

The entire travel industry has become digitalized with the rise of smartphones and mobile applications. The study explored the effect of mobile application usage among foreign tourists in South Korea, a leading technologically advanced country with significant influx from international visitors. We used a quantitative research design through an online survey to explore the use of mobile apps in English-speaking tourists, described types of app usage and their frequency, perceived usefulness/ ease-of-use for both tourism decision-making processes and overall trip satisfaction / sustainability practices. Results of the surveys shed light on use case patterns within these domains as far the mobile apps used by tourists are concerned. This study adds to the literature on how digital innovations affect a touristic experience in South Korea and provide key implications for stakeholders to adopt sustainable technology-enhanced approaches that meet different requirements of foreign tourists. It helps to complement smart tourism initiatives based on the use of mobile apps with a critical understanding from an international tourist perspective that formed in a highly digitalized destination.

Paper Citation

in Harvard Style

Akhmedov A. and Ganiev A. (2024). The Impact of Digitalization on International Tourism: A Study of Mobile Application Use by Tourists Visiting South Korea. In Proceedings of the 4th International Conference on Humanities Education, Law, and Social Science - Volume 1: ICHELS; ISBN 978-989-758-752-8, SciTePress, pages 308-318. DOI: 10.5220/0013424900004654

in Bibtex Style

@conference{ichels24,
author={Abrorbek Akhmedov and Akhrorjon Ganiev},
title={The Impact of Digitalization on International Tourism: A Study of Mobile Application Use by Tourists Visiting South Korea},
booktitle={Proceedings of the 4th International Conference on Humanities Education, Law, and Social Science - Volume 1: ICHELS},
year={2024},
pages={308-318},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0013424900004654},
isbn={978-989-758-752-8},
}

in EndNote Style

TY - CONF

JO - Proceedings of the 4th International Conference on Humanities Education, Law, and Social Science - Volume 1: ICHELS
TI - The Impact of Digitalization on International Tourism: A Study of Mobile Application Use by Tourists Visiting South Korea
SN - 978-989-758-752-8
AU - Akhmedov A.
AU - Ganiev A.
PY - 2024
SP - 308
EP - 318
DO - 10.5220/0013424900004654
PB - SciTePress