Ways to Boost Firms' Innovation within Innovation Ecosystems: Case
of European ICT Firms
Viktor Prokop, Jan Stejskal and Petr Hajek
University of Pardubice, Faculty of Economics and Administration, Studentska 05, Pardubice, Czech Republic
Keywords: Innovation; Public subsidy; ICT firms; Knowledge transfer; EU
Abstract: Latest studies show that innovation ecosystems have a significant impact on the ability to innovate and the
firms´ innovation absorption in different regions of the world, as well as in various industries. Therefore, the
development of innovation ecosystems is at the forefront of interests of both entrepreneurs and the public
sector and elected representatives. ICT firms are an important segment in all developed countries. These are
firms that depend on the ability to produce innovation. Therefore, in this segment, it is possible to realize the
research focused on the impact and significance of the various determinants of innovation ecosystems. The
aim of this paper is to analyze the various determinants of innovation ecosystem within ICT industries in 10
European countries. It is possible to find determinants influencing ICT firms' innovations across EU
countries. We have found that “information resources” and “ability to co-operate” are main determinants
with the highest influence on innovation outputs (and or course on firms´ competitiveness). Knowledge
transfer from academia or in-house research is also other important determinants. However, ICT firms
prefer in-house research or purchasing knowledge in the open market. The results can be used for definition
of political implications and for preparing public policies, including government spending programs.
1 INTRODUCTION
In the rapidly changing globalized world, firms are
pushed to find new sources of competitive
advantage. Innovations play a key role and represent
one of the most recognized sources of this
competitive advantage, specifically within
information and communications technology (ICT)
industries. Innovations in these industries are
substantial and increasingly seen as an important
determinant of the competitiveness of individual
regions, but also of entire economies (Lee at al.
2016). Houben and Kakes (2002) conclude that ICT
investment is a crucial input into the production
function of each firm - ICT can affect its
productivity and overall economic growth. From this
conclusion essential it can be implied that ICT has
the potential to influence the growth of individual
economies, including different macroeconomic
indicators. These statements are supported by the
conclusions of other studies that demonstrate the
fundamental impact of ICT on the production of
innovative production (Jorgenson et al., 2011; Kim
et al. 2014; Díaz-Chao et al., 2015). Therefore, firms
entering ICT markets must dynamically respond to
the changes (on the supply and/or demand side),
flexibly adapt to them, or find various ways to come
up with innovations within their innovation
ecosystems.
Formerly, firms have primarily focused on their
internal sources (such as R&D and creativity) to
respond issues mentioned above and to protect their
original knowledge and competitive advantage. It is
clear from observing the practice that many
companies are not willing to make major
restructuring changes. These companies prefer to
maintain their current status and often do not invest
in their development and competitiveness (Narula,
2002). However, this “lock-in strategy” brings not
only advantages but also disadvantages such as
inability to share knowledge, the costs of research
and development and significant investments into
R&D facilities and technologies (Prokop and
Stejskal, 2017). On the other hand, firms that are
part of business networks, business clusters, or
regional innovation systems see various
opportunities for self-development (can compare
their situation with This paper aims situation of
other interrelated firms) and that offer to firms a
22
Prokop, V., Stejskal, J. and Hajek, P.
Ways to Boost Firms’ Innovation within Innovation Ecosystems: Case of European ICT Firms.
DOI: 10.5220/0008928700220028
In Proceedings of the 1st International Conference on IT, Communication and Technology for Better Life (ICT4BL 2019), pages 22-28
ISBN: 978-989-758-429-9
Copyright
c
2020 by SCITEPRESS Science and Technology Publications, Lda. All rights reserved
variety of ways to boost their innovation potential
and to create successful innovations. Interactions
(external and internal) between firms in network as
well as between other entities (e.g. universities,
scientific research organizations, governmental and
support bodies, etc.) create an important
entrepreneurial ecosystem based on cooperation and
knowledge transfer, which many innovative theories
(open innovations, triple-helix etc.) considers as a
basis for the ability to generate commercialize
changes (Jiao et al. 2016).
Aforementioned drivers of innovations, however,
influence firms’ performance in different ways. This
leads to the situation that not every firm achieves
successful innovations within its innovation
environment. Therefore, the ability of a firm to
produce successful change varies greatly and
depends on its ability to exploit potentially available
resources (including ICT as a crucial production
factor). These differences in the use of production
factors are often linked to the quality and efficiency
of the functioning of regional innovation systems or
ecosystems (Nam and Barnett, 2010). Our study is
therefore focused on analysis within ICT industries
in 10 European countries (the Czech Republic,
Cyprus, Bulgaria, Estonia, Slovenia, Croatia,
Hungary, Lithuania, Portugal, and Romania)
together. It allows us to find innovation determinants
influencing ICT firms´ innovation across these
countries and to provide benchmarks and practical
policy implications.
This paper is structured as follows. Next part
includes a literature review focused on innovation
determinants and ecosystems. Third part describes
data and methods. Next, results are shown and
discussed. In the last part, we discuss conclusions
and implications for firms and innovation policies.
2 LITERATURE BACKGROUND
Hundreds of research studies around the world have
shown that innovation is a key driver of
competitiveness and economic growth. The
dependence between the firm's ability to generate
innovation and its economic success and the firm’s
economic growth has been demonstrated. Khin et al.
(2010) show in their study that there are significant
differences in the ability to generate output in ICT
firms through new products or services. ICT firms
that are unable to generate innovation lose their
competitive advantage, do not reach high sales and
lose their market share in (often international)
markets. On the contrary, the production of
innovations provides an advantage over other firms;
it strengthens the market position and has the
potential to increase the market share and profit of
the firm. That´s why, innovations contribute to other
economic subjects such as customers (or society as a
whole) and strengthens the knowledge economy
attributes. To achieve the described benefits, it is
essential for the firm to apply the innovation
approach responsibly, and (i) be willing to react
dynamically, (ii) have a strategic plan involving the
production of innovations as an important corporate
aim, and (iii) have internal processes adapted to
innovations production. Moreover, firms are not
isolated and therefore they must to deal with the
rapidly changing innovation ecosystems including
external economic subjects to collaborate with and
bring important knowledge assets to the firm as
inputs to innovation processes (Pellikka and Ali-
Vehmas, 2016).
The described processes occurring in innovation
ecosystems have gradually caused a high
dependence of economic entities (including firms)
on information and communication technologies and
services (Yunis et al., 2018). Innovative ecosystems
are systemic and complex systems that emphasize
the importance of links between collaborators (both
internal and external), among which information but
also knowledge transfer takes place. The ability to
make effective use of ICT differentiates individual
roles in the ecosystem (including, for example, the
role of government as a rule maker or innovative
policies, financial schemes, and frameworks) (Oh et
al., 2016). By participating in the innovation
ecosystem, the firm can successfully face various
challenges (whether external or internal) (Adner and
Kapoor, 2010). On a number of circumstances and
influences that come from external environment
(exogenous: industry, strength of globalization,
increased dependence on ICT, willingness to
cooperate in a given industry, etc.), or from internal
firm environment (endogenous: quality of workers,
setting up innovation processes, firm strategy,
management, etc.) (Verbano et al. 2015).
Endogenous variables can be influenced by behavior
and decision making of the firm. Moreover, thanks
to these variables, the firms are fundamentally
different. Ketata et al. (2015) emphasizes that the
ability of a firm to produce sustainably innovation is
precisely the ability of the firm to work with the
external and internal variables of the firm's
innovative ecosystem. Following arguments above,
we propose own conceptual framework (see Fig. 1)
that include both external and internal factors,
operating within firms´ innovation ecosystems that
Ways to Boost Firms’ Innovation within Innovation Ecosystems: Case of European ICT Firms
23
represent most recognized determinants of
innovations. These are information sources,
cooperation, research and development, creativity
and skills. Scholars agree that the ICT industry is
very specific based on the Schumpeterian patterns of
innovation. Firms in the ICT sector have high
opportunity applications and diversified knowledge
base with high variability over time, short product
life cycles and rapidly changing technologies. This
corresponds to the fact that ICT firms face rapid
technological change and, therefore, are heavily
involved in R&D and cooperation activities whose
intensity seems to be a central moderator of
innovations (Stejskal et al., 2018; Bustinza et al.,
2019). Collaborating with supply chain partners,
competitors, universities, research organizations, and
governmental bodies leads to synergies, spill-over
effects (including knowledge spill-over effects) and
faster and cheaper innovation (Tojeiro-Rivero and
Moreno, 2019). A number of other studies have
shown that a the amount of knowledge that a firm
obtains from various information sources (from
clients, consultants, universities, scientific journals,
conferences etc.) is an important determinant of
innovative absorption and capacity. Creativity and
different types of managerial skills are other
determinants of this group (Leiponen and Helfat,
2010).
Figure 1: Conceptual framework
To find innovation determinants influencing ICT
firms´ innovation across selected European countries
and to provide benchmarks and practical policy
implications, we define following research question:
RQ: Which determinants boost firms´ innovation
within ICT industries in the EU?
3 DATA AND METHODOLOGY
The study uses survey data from Community
Innovation Survey (CIS) 2008-2010. It is a research
organized by Eurostat every second year and
concerns innovation, science and research questions
in different firms in many EU member states (the
questionnaire is the same in all participating
countries). The CIS questionnaire works with its
own definition of innovation: "a new or significantly
improved good or service introduced on the market."
Variables are binary; therefore, logistic regression
analysis was employed.
This allowed to explain the relationship between a
set of explanatory variables and discrete responses.
The discrete (binary response Y of an individual
unit) can be only two values, denoted by 0 or 1.
Other studies (Schneider and Spieth, 2013; Prokop
et al., 2019)) used the same approach using binary
logistic regression models dealt with ICT industries
in the following countries: the Czech Republic,
Cyprus, Bulgaria, Estonia, Slovenia, Croatia,
Hungary, Lithuania, Portugal, and Romania. Primary
data was truncated by Eurostat during the pre-
processing phase. This analysis worked with the pre-
processed data set of 10,799 ICT firms. Employed
models had to identify the variables that have a
significant impact on firms´ innovation production
across EU countries (in the research sample). And
the analysis uses a combined set of all ten EU
countries. This procedure gives the possibility to
analyze the results of a whole group of countries and
to define the implications that apply in each
analyzed country.
Independent variables (inputs) as follow (see Fig.
1) were selected for analysis in accordance with the
above-mentioned literary research and data
availability in the CIS questionnaire. We also
include control variables occurring within firms´
innovation environment.
4 RESEARCH RESULTS
Results in Table 2 show that information sources,
cooperation, and R&D represent most significant
sources of firms´ innovation within ICT industries in
selected countries. More specifically, variables as
follows “information sources” in framework of the
enterprise or enterprise group, “clients or
customers”, “conferences and scientific journals”
and “trade/technical publications” are the most
significant information sources that positively boost
ICT firms´ innovation. The results support the thesis
ICT4BL 2019 - International Conference on IT, Communication and Technology for Better Life
24
Table 1. Independent variables
Information
Sources
within the enterprise or enterprise group (SENTG); suppliers of equipment, materials,
components, or software (SSUP); clients or customers (SCLI); competitors or other enterprises
in your industry (SCOM); consultants and commercial labs (SINS); universities or other
higher education institutions (SUNI); government, public or private research institutes
(SGMT); conferences, trade fairs, exhibitions (SCON); scientific journals and trade/technical
publications (SJOU); professional and industry associations (SPRO)
Cooperation cooperation arrangements on innovation activities (CO)
Research and
development
engagement in intramural R&D (RRDIN); engagement in extramural R&D (RRDEX);
engagement in acquisition of external knowledge (ROEK); engagement in training for
innovative activities (RTR)
Creativity and
skills
graphic arts/layout/advertising (SGALA); design of objects or services (SDOS); multimedia -
combining audio, graphics, text, still pictures, animation, video, etc. (SMED); web design
(SWDS); software development (SSWD); market research (SMKR); engineering/applied
sciences (SENAP); mathematics/statistics/database management (SMSDM)
Control variables national market/other regions of the country (MARNAT); other EU/EFTA/CC market
(MAREUR); public funding from central government (FUNGMT); public funding from the
EU (FUNEU); enterprise part of a group (GP)
Source: own processing
Table 1 Results of Analyses
p-value Beta
Information sources SENTG .022** .115
SSUP .000*** -.218
SCLI .000*** .315
SUNI .741 -.024
SCOM .069* .106
SINS .009*** -.148
SGMT .200 -.105
SCON .004*** .176
SJOU .003*** .200
SPRO .007*** -.179
Cooperation CO .000*** .688
Research and
development
RRDIN .000*** .439
RRDEX .776 .034
ROEK .000*** .436
RTR .000*** .391
Creativity and skills SGALA .417 .053
SDOS .010** .172
SMED .021** .153
SWDS .948 -.004
SSWD .010** -.152
SMKR .461 -.045
SENAP .249 .085
SMSDM .491 -.047
Control variables MARNAT .559 -.071
MAREUR .325 -.099
FUNGMT .275 .164
FUNEU .029** -.322
GP .743 .035
Legend: * statistically significant at p=.10, ** at p=.05 and *** at p=.01
Source: own processing
Ways to Boost Firms’ Innovation within Innovation Ecosystems: Case of European ICT Firms
25
that ICT firms are dynamic, and their production is
dependent on the availability of new information and
knowledge. Therefore, the results confirm the
assumption that ICT firms will acquire new
knowledge in a variety of ways, including
knowledge transfer within an enterprise group or
transfer from the academic sector (Chen et al.,
2018). Based on these conclusions, it is possible to
confirm that the knowledge sector is an important
cooperation partner for ICT enterprises. Therefore,
cooperation and sharing of information allow firms
to use different types of knowledge (especially tacit)
from internal or external sources and create a new
product. ICT firms are aware of the importance of
knowledge resources and are trying to use every
opportunity to acquire commercializable knowledge.
The results confirm the findings of the study (Yunis
et al., 2018), which argue that ICT firms must be
able to adapt quickly to market changes, customer
requirements and wishes, and use all new
opportunities to supply the market with their own
innovative products. It increases the importance of
clients and customers as a significant source of
information. Journals, conference papers, and
technical publications consequently provide firms
with information about new ideas and inventions
that are crucial for innovations.
As we mentioned above and showed in Table 2,
firms´ research and development represent another
significant determinant of ICT innovations. Pieri et
al. (2018) stated in their study that research and
development (as an activity) has great potential to
influence firm innovation processes. Their study
confirms the importance of R&D for increasing
productivity, economic growth, the emergence of
knowledge spill-over effects in cooperative and
knowledge-based networks. In our study, we show
that internal R&D, gaining knowledge through
acquisition and using various types of training are
the most significant R&D activities in selected
European countries. These results are in accordance
with Sakakibara and Porter (2001) which pointed
that internal research activities and knowledge
acquisition in this form is effective and dynamic for
innovation processes of ICT firms.
Variables "training for innovative activities" and
"acquisition of external knowledge" increase the
potential of ICT firms through the learning
processes. In addition, these activities motivate them
to connect or interact with other firms in the
environment (Huang et al., 2015; Kim, Kim, and
Koh, 2014).
Surprisingly, creativity and skills did not play
such an important role in the process of ICT firm
innovation. Design and multimedia are only
determinants that helped to boost these activities. No
significant relationship was examined for some
variables. Obviously, ICT companies are using other
assets to generate innovation. It is possible to
assume that ICT companies are often focused only
on one of the determinants of "creativity and skills",
which reduces the meaning of the results. For two
variables (market research and engineering / applied
sciences) negative relationships were recorded,
which can be justified by the low sample rate.
Control variables showed identical results to
other studies. The same results are also found for
funding from the European Union budget, which
leads to an increase in bureaucracy and a high
degree of inefficiency due to time delays.
This section also includes limitations of this
study. The limitation is mainly due to the quality of
the primary data, the frequency of the sample and
the restrictions on ICT companies. It can be assumed
that the sample is large enough that any statistical
errors or deviations will not significantly affect the
results. Similarly, it should be noted that the results
can only be applied to the research sample, not to all
farms.
5 CONCLUSIONS
Our study focused on analyzing the determinants of
the innovation ecosystem that ICT companies use to
innovate. The results show that many of the
determinants examined have a real and real impact
on competitiveness and innovative absenteeism.
Earlier studies underline the importance of the
innovation ecosystem, the results of our study are in
line and supportive.
It should be noted that ICT firms in a specific
economic environment, the European Union, have
been examined. We must confirm that it represents
an unconventional market environment where public
bodies (both transnational and national or regional)
significantly influence the emergence, evolution and
functioning of the innovation ecosystem in
individual countries as well as across the European
Union. In our opinion, this is a non-replicated
environment that can be perceived as a laboratory in
the context of the global economy.
Our results strongly emphasize the role of
cooperation and innovative resources, largely also
by the influence of R&D organizations. This is
mainly due to the efforts of public policies and
strategies tied to European strategic documents,
which aim at a high level of competitiveness using
ICT4BL 2019 - International Conference on IT, Communication and Technology for Better Life
26
modern technologies and knowledge. This
fundamentally affects ICT firms, as these external
political processes influence the internal processes
of these firms.
The resulting knowledge- and cooperation-based
environment significantly influences ICT firms, thus
it is creating the significant pressure on other firms
(as well as on suppliers or customers). They must
adapt and cultivate their knowledge potential to
make them attractive to ICT companies. It is
therefore a typical manifestation of the existence of
triple-helix relations between economic subjects.
ACKNOWLEDGEMENTS
This work was supported by a grant provided by the
scientific research project of the Czech Sciences
Foundation Grant No. 17-11795S.
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