much does it cost an organisation to move to the 
cloud? Well, we have already established in section 
7.4 bullet point 3 that there is zero capital 
expenditure to move to the cloud – so that is a great 
plus for CMYK. Admitedly, CMYK have already 
spent a significant amount of money on new 
equipment, but even so we shall investigate the 
costings involved here. As established in section 7.3, 
we compare the cost accross Microsoft, Amazon and 
Google where possible. 
When deciding which services would suit 
CMYK we take a look at their existing hardware 
with a specific focus on those which consume the 
most energy both now and in the future. From this 
we can see that costs could potentially be reduced by 
replacing both the Dell server and HP Storage 
Arrays. Considering the Dell is a physical machine 
offering Windows Server features a PaaS solution 
would be approrpaite here. For the Storage Array we 
shall look at STaaS.  
IaaS – Replacing the Dell 
Given that the CMYK have their Dell server 
configured with 20GB of memory we shall look at 
the next best comparison here to provide at least 
20GB as a minimum from each of the providers. The 
prices will also factor in a 365-day operation.  
  Microsoft Azure 
Microsoft offer their IaaS Virtual Machine in a 
variety of pre-configured plans. Each plan differs 
in processing power and memory allocated to the 
VM. Based on the Dell’s initial configuration the 
A6 plan is the next most suitable comparison. 
Offering 4 processor corses, 28GB memory and 
285GB of inclusive storage the hourly pay-as-
you-go rate is £0.4155. The total cost over a 365-
day period is therefore £3,639.78. Whilst 28GB 
is 8GB more than currently available, this is 
close enough to be considered comparable given 
the matching core count. 
  Amazon Web Services  
Amazon’s take on IaaS is called EC2 but unlike 
Microsoft’s offering the EC2 pricing structure 
pages can get quite complicated. Nevertheless, 
given the requirements of CMYK the closest 
matching service is ‘m4.2xlarge’ which offers 8 
virtual CPU cores and 32GB of memory. The 
hourly pay-as-you-go rate is £0.69 and the 365-
day operation is therefore £6,049 but depending 
on whether CMYK require the full 8 cores and 
32GB of memory there is a lower plan which 
offers 4 cores and 16GB memory, with a pay-as-
you-go rate of £0.34 per-hour and an annual cost 
£2,978. Whilst Azure bundles each VM with 
some basic storage, Amazon does not do this so 
additional storage purchases are necessary atop 
of the infrastructure costs, more on how much 
this costs in the STaaS heading. 
  Google Cloud  
Similar to Amazon Web Services, none of 
Google’s standard packages suit the initial needs 
of CMYK like-for-like. There is a plan below, 
and a plan above and prices for both are include 
here. The smaller of the two plans ‘n1-standard-
4’ offers 4 cores and 15GB of memory and the 
larger ‘n1-standard-8’ offers 8 cores and 30GB of 
memory. The pay-as-you-go and annual pricing 
for the former is £0.22 and £1927.20 respectively 
whilst the latter is £0.44 and £3854. Like 
Amazon, these prices do not include any bundled 
disk space and therefore this would be as an 
additional cost. This is discussed in more detail 
under the STaaS heading. 
From this comparison of providers, it becomes clear 
that Microsoft’s Azure offering is the most suited to 
CMYK given its close match to the specification of 
the DELL server. The Azure VM is by no means the 
cheapest, with one of Google’s offerings being 
below £2,000 but we aimed to find the most 
comparable offering. In adopting the Azure product 
CMYK could completely remove the requirement 
for the DELL server and instead transition to 
Thinclient operations resulting in an annual saving 
of 18,429 Kw from the server alone removing the 
need for such to be covered by solar energy. 
STaaS – Replacing the Storage Arrays 
CMYK plan to store all of their customers’ data on a 
storage array offered by HP. Initially it would appear 
CYMK’s intentions were to run the storage array 
rather empty with only a few drives in operation. 
Given the power draw of the drive controllers the 
company could offload storage to the cloud and 
prevent any future increase in energy demands as 
their usage increases. Going back to the research in 
point 7.4 we know that cloud services are rather 
flexible so CMYK could simply expand their storage 
requirements as needed and later shrink them. As for 
IaaS we shall compare storage services across all 
three providers. 
  Microsoft Azure  
Microsoft describes their storage offering as 
“durable, highly available and massively 
scalable” and offers its service with fees based 
on the amount of space you truly use, not what 
you initially request. The price list is structured 
as £0.0147 per GB for the first terabyte per 
month followed by £0.0145 per GB for the next