Emma Nuraihan Mior Ibrahim, Nor Laila Md. Noor, Shafie Mehad



Trust in W-MIE is fairly new and risks associated with it are novel to users. Consequently, the question on how to design technological artefact, in this case the information that is perceived trustworthy which can be understood, rationalized and control as part of the interface design strategy is not well understood. This becomes our primary aim of this research. We seek to explicate the role of trust from the explicit institutional theory and semiotic paradigm to maximise the ‘goodness of fit’ for future construction of sensitive information system within a culture or domain through the analysis of its social context, pragmatic and semantic levels of signification. We contend that institutional design features could make the alignment between formal and informal signs of trust to match their meanings through shared norms, assumptions, beliefs, perceptions and actions. In this preliminary study, we used card sorting to explore on users trust perception of institutional signs operationalized in web based information for Islamic content sharing sites. These institutional signs are conceptualized under the four dimensions of institutional symbolisms: content credibility, emotional assurance, brand/reputation and trusted third party. The results were cross referenced with the initial framework for its similarities and differences.


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Paper Citation

in Harvard Style

Nuraihan Mior Ibrahim E., Laila Md. Noor N. and Mehad S. (2008). WISDOM ON THE WEB: ON TRUST, INSTITUTION AND SYMBOLISMS - A Preliminary Investigation . In Proceedings of the Tenth International Conference on Enterprise Information Systems - Volume 5: ICEIS, ISBN 978-989-8111-40-1, pages 13-20. DOI: 10.5220/0001679500130020

in Bibtex Style

author={Emma Nuraihan Mior Ibrahim and Nor Laila Md. Noor and Shafie Mehad},
booktitle={Proceedings of the Tenth International Conference on Enterprise Information Systems - Volume 5: ICEIS,},

in EndNote Style

JO - Proceedings of the Tenth International Conference on Enterprise Information Systems - Volume 5: ICEIS,
SN - 978-989-8111-40-1
AU - Nuraihan Mior Ibrahim E.
AU - Laila Md. Noor N.
AU - Mehad S.
PY - 2008
SP - 13
EP - 20
DO - 10.5220/0001679500130020