Authors:
Tiago Oliveira
and
Maria F. O. Martins
Affiliation:
Instituto Superior de Estatística e Gestão Informação, Universidade Nova de Lisboa, Portugal
Keyword(s):
Web site, adoption, small firms, large firms, information technology.
Related
Ontology
Subjects/Areas/Topics:
Business and Social Applications
;
Cloud Computing
;
Collaboration and e-Services
;
CRM and Business Solutions
;
Data Engineering
;
e-Business
;
e-Marketing and Consumer Behaviour
;
Enterprise Information Systems
;
Enterprise Software Technologies
;
Global Communication Information Systems and Services
;
Mobile Software and Services
;
Ontologies and the Semantic Web
;
Services Science
;
Software Agents and Internet Computing
;
Software Engineering
;
Software Engineering Methods and Techniques
;
Telecommunications
;
Web Services
;
Wireless Information Networks and Systems
Abstract:
This study compares the impact of different Technology-Organization-Environment (TOE) factors on the web site adoption decision in small and large firms. A survey that was undertaken by the National Institute of Statistics on the use of Information Technologies (IT) by firms in Portugal was used as the empirical basis for this study. We found significantly differences in the factors that determined web site adoption decision in small and large firms. While large firms are mainly influenced by organizational and environmental factors, small firms are also concerned about the technological context. Moreover, the results of our study suggested that, for Portuguese firms, the only factor that is equally important as web site facilitator is competitive pressure.