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Authors: Christian Daase 1 ; Daniel Staegemann 1 ; Anastasija Nikiforova 2 ; Victor Chang 3 ; Johannes Hintsch 1 ; Matthias Volk 1 and Klaus Turowski 1

Affiliations: 1 Institute of Technical and Business Information Systems, Otto-von-Guericke University, Magdeburg, Germany ; 2 Institute of Computer Science, University of Tartu, Tartu, Estonia ; 3 Operations and Information Management, Aston Business School, Aston University, U.K.

Keyword(s): Video Analytics, Retail, Design Science Research, Artificial Intelligence.

Abstract: Retail is expected to be one of the industries that will benefit most from advances in artificial intelligence (AI) in the future. One branch of AI is video analytics, which is used to analyze the behavior, flow, and interactions of customers in a store. Properly implementing features to optimize store operations, prevent theft, or provide targeted advertising can increase a store’s profitability and reduce shrinkage. This paper proposes an adaptation and specification of an action design research approach that forms the basis for implementing a holistic video analytics platform that could potentially incorporate a variety of identified beneficial features. In addition, the challenges in this regard are explained and an outlook on the future realization of such a platform is provided.

CC BY-NC-ND 4.0

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Paper citation in several formats:
Daase, C.; Staegemann, D.; Nikiforova, A.; Chang, V.; Hintsch, J.; Volk, M. and Turowski, K. (2023). Towards the Creation of a Holistic Video Analytics Platform for Retail Environments. In Proceedings of the 20th International Conference on Smart Business Technologies - ICSBT; ISBN 978-989-758-667-5; ISSN 2184-772X, SciTePress, pages 216-225. DOI: 10.5220/0012148600003552

@conference{icsbt23,
author={Christian Daase. and Daniel Staegemann. and Anastasija Nikiforova. and Victor Chang. and Johannes Hintsch. and Matthias Volk. and Klaus Turowski.},
title={Towards the Creation of a Holistic Video Analytics Platform for Retail Environments},
booktitle={Proceedings of the 20th International Conference on Smart Business Technologies - ICSBT},
year={2023},
pages={216-225},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0012148600003552},
isbn={978-989-758-667-5},
issn={2184-772X},
}

TY - CONF

JO - Proceedings of the 20th International Conference on Smart Business Technologies - ICSBT
TI - Towards the Creation of a Holistic Video Analytics Platform for Retail Environments
SN - 978-989-758-667-5
IS - 2184-772X
AU - Daase, C.
AU - Staegemann, D.
AU - Nikiforova, A.
AU - Chang, V.
AU - Hintsch, J.
AU - Volk, M.
AU - Turowski, K.
PY - 2023
SP - 216
EP - 225
DO - 10.5220/0012148600003552
PB - SciTePress

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