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Authors: Francesco Pilotti 1 ; Gaetanino Paolone 1 ; Daniele Di Valerio 1 ; Martina Marinelli 1 ; Roberto Cocca 2 and Paolino Di Felice 3

Affiliations: 1 Gruppo SI S.c.a.r.l., 64100 Teramo, Italy ; 2 Noro 2 S.r.l., Via Roma 215, 67100 L’Aquila, Italy ; 3 Department of Industrial and Information Engineering and Economics, University of L’Aquila, 67100 L’Aquila, Italy

Keyword(s): SME, Horizontal Alliance, Vertical Alliance, Physical Customer, Digital Customer, Digital Network, Digital Platform, Digital Transformation.

Abstract: Context: Small and medium-sized enterprises (SMEs) are the backbone of the economy of most countries. There is large evidence in the literature that digitalisation improves the market performance of enterprises and, as a consequence, it helps the growth of their businesses. Aims: The present position paper sketches the authors’ vision about an IT infrastructure for SMEs willing to compete in the global market. Method: A literature review is conducted on relevant topics concerning SMEs. In light of the published studies, two factors are essential for the survival of SMEs in the global market: (a) ally themselves with SMEs operating in the same market segment; (b) offer an amazing shopping experience to their customers. Results: The pillar of the proposal is the notion of Digital Network (DN), i.e., a network of collaborating SMEs physically distributed over a territory, which share the objective of selling goods and/or services to potential consumers through a digital platform. We env ision the availability of a “generator” of DNs as the main pillar for helping SMEs. Each instance returned by the generator consists of two integrated portals: the SMEs Portal and the Customer portal. The present study provides preliminary findings that give substance to the soundness of the started project. (More)

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Paper citation in several formats:
Pilotti, F.; Paolone, G.; Di Valerio, D.; Marinelli, M.; Cocca, R. and Di Felice, P. (2021). An IT Infrastructure for Small- and Medium-sized Enterprises Willing to Compete in the Global Market. In Proceedings of the 23rd International Conference on Enterprise Information Systems - Volume 2: ICEIS; ISBN 978-989-758-509-8; ISSN 2184-4992, SciTePress, pages 768-775. DOI: 10.5220/0010476907680775

@conference{iceis21,
author={Francesco Pilotti. and Gaetanino Paolone. and Daniele {Di Valerio}. and Martina Marinelli. and Roberto Cocca. and Paolino {Di Felice}.},
title={An IT Infrastructure for Small- and Medium-sized Enterprises Willing to Compete in the Global Market},
booktitle={Proceedings of the 23rd International Conference on Enterprise Information Systems - Volume 2: ICEIS},
year={2021},
pages={768-775},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0010476907680775},
isbn={978-989-758-509-8},
issn={2184-4992},
}

TY - CONF

JO - Proceedings of the 23rd International Conference on Enterprise Information Systems - Volume 2: ICEIS
TI - An IT Infrastructure for Small- and Medium-sized Enterprises Willing to Compete in the Global Market
SN - 978-989-758-509-8
IS - 2184-4992
AU - Pilotti, F.
AU - Paolone, G.
AU - Di Valerio, D.
AU - Marinelli, M.
AU - Cocca, R.
AU - Di Felice, P.
PY - 2021
SP - 768
EP - 775
DO - 10.5220/0010476907680775
PB - SciTePress