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Authors: Andreas Ahrens 1 ; Ojaras Purvinis 2 and Jelena Zaščerinska 3

Affiliations: 1 Hochschule Wismar, University of Technology, Business and Design, Wismar and Germany ; 2 Kaunas University of Technology, Kaunas and Lithuania ; 3 Centre for Education and Innovation Research, Riga and Latvia

Keyword(s): Buyers’ Burstiness, Gap Processes, Binary Customer Behaviour, Exponential Distribution, Weibull Distribution, Wilhelm Distribution, Agent-based Simulation.

Related Ontology Subjects/Areas/Topics: Big Data ; Data Engineering ; Data Management and Quality

Abstract: Simulation models allow predicting the development of real situations in various technical, business and social systems. However, many real situations in business environment are of bursty nature. Buyers often appear concentrated or, in other words, bursty. Different approaches for analysing buyers’ behaviour have been developed. One of these approaches focuses on analysis of gaps between buyers, and the buyers’ scenario is completely described by the sequence of gaps. The present research is interdisciplinary, namely telecommunications and business management. The methodology of the present contribution is built on adaptation of gap distribution functions from data transmission theory in telecommunications to bursty business process in business management. The aim of the paper is to demonstrate inter-connections between different gap distribution functions such as Weibull, Exponential and Wilhelm as well as to compare different gap distribution functions for their suitability when a nalysing bursty processes. Furthermore, this contribution provides the mathematical description of gap processes. The comparison results of different gap distribution functions are presented. The theoretical results are confirmed by practical implementation in agent-based simulation environment. (More)


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Paper citation in several formats:
Ahrens, A.; Purvinis, O. and Zaščerinska, J. (2019). Gap Distributions for Analysing Buyer Behaviour in Agent-based Simulation. In Proceedings of the 8th International Conference on Sensor Networks - SENSORNETS; ISBN 978-989-758-355-1; ISSN 2184-4380, SciTePress, pages 23-29. DOI: 10.5220/0007308900230029

author={Andreas Ahrens. and Ojaras Purvinis. and Jelena Zaščerinska.},
title={Gap Distributions for Analysing Buyer Behaviour in Agent-based Simulation},
booktitle={Proceedings of the 8th International Conference on Sensor Networks - SENSORNETS},


JO - Proceedings of the 8th International Conference on Sensor Networks - SENSORNETS
TI - Gap Distributions for Analysing Buyer Behaviour in Agent-based Simulation
SN - 978-989-758-355-1
IS - 2184-4380
AU - Ahrens, A.
AU - Purvinis, O.
AU - Zaščerinska, J.
PY - 2019
SP - 23
EP - 29
DO - 10.5220/0007308900230029
PB - SciTePress