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Authors: Martin E. Brüggemann ; Raoul Vallon ; Aykut Parlak and Thomas Grechenig

Affiliation: Vienna University of Technology, Austria

Keyword(s): MDE, Model-Driven Engineering, Enterprise Modelling, Microservices, Email-Marketing, BPMN.

Related Ontology Subjects/Areas/Topics: Agents ; Artificial Intelligence ; Model Composition ; Models ; Paradigm Trends ; Service Choreography, Mediation, Orchestration ; Service Modeling Approaches ; Service Technology and Infrastructure Issues ; Services ; Software Engineering

Abstract: Our experience with email-based marketing campaigns (or short: “Microservices”) showed that they are an intersecting set of a) projects and processes and b) technology and creativity. Their properties of fixed due date, fixed scope and at the same time fixed duration render classical management methodologies unfeasible. The same applies to the supporting enterprise infrastructure architecture, where ad-hoc changes lead to a loss of stability and performance. The remedy was found in Model-Driven Engineering; a choreography for Microservices helped to indicate improvement opportunities for both the architecture and the information flow within, which in turn increased throughput.

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Paper citation in several formats:
Brüggemann, M.; Vallon, R.; Parlak, A. and Grechenig, T. (2014). Modelling Microservices in Email-marketing - Concepts, Implementation and Experiences. In Proceedings of the 9th International Conference on Software Paradigm Trends (ICSOFT 2014) - ICSOFT-PT; ISBN 978-989-758-037-6, SciTePress, pages 67-71. DOI: 10.5220/0005000800670071

@conference{icsoft-pt14,
author={Martin E. Brüggemann. and Raoul Vallon. and Aykut Parlak. and Thomas Grechenig.},
title={Modelling Microservices in Email-marketing - Concepts, Implementation and Experiences},
booktitle={Proceedings of the 9th International Conference on Software Paradigm Trends (ICSOFT 2014) - ICSOFT-PT},
year={2014},
pages={67-71},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0005000800670071},
isbn={978-989-758-037-6},
}

TY - CONF

JO - Proceedings of the 9th International Conference on Software Paradigm Trends (ICSOFT 2014) - ICSOFT-PT
TI - Modelling Microservices in Email-marketing - Concepts, Implementation and Experiences
SN - 978-989-758-037-6
AU - Brüggemann, M.
AU - Vallon, R.
AU - Parlak, A.
AU - Grechenig, T.
PY - 2014
SP - 67
EP - 71
DO - 10.5220/0005000800670071
PB - SciTePress