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Authors: Emili Vizuete Luciano and Anna Mª Gil Lafuente

Affiliation: University of Barcelona, Spain

Keyword(s): Fuzzy Sets, Finance, Subjective Preferences.

Related Ontology Subjects/Areas/Topics: Advanced Applications of Fuzzy Logic ; Artificial Intelligence and Decision Support Systems ; Enterprise Information Systems

Abstract: When the decision maker invests in the banking organizations, he is faced with the need to choose between apparently different products. The financial advisers have to offer an agile and well-qualified service to be able to continue counting on the confidence of their customers and to increase their results consequently. In this paper, presents a further step in justifying such evalutation. Results from the proposed approach present a better undestanding of each system to decision makers for evaluating justification issues which sometimes cannot be defined.

CC BY-NC-ND 4.0

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Paper citation in several formats:
Vizuete Luciano, E. and Mª Gil Lafuente, A. (2008). SUBJECTIVE PREFERENCES IN FINANCIAL PRODUCTS. In Proceedings of the Tenth International Conference on Enterprise Information Systems - Volume 6: ICEIS; ISBN 978-989-8111-37-1; ISSN 2184-4992, SciTePress, pages 407-410. DOI: 10.5220/0001676904070410

@conference{iceis08,
author={Emili {Vizuete Luciano}. and Anna {Mª Gil Lafuente}.},
title={SUBJECTIVE PREFERENCES IN FINANCIAL PRODUCTS},
booktitle={Proceedings of the Tenth International Conference on Enterprise Information Systems - Volume 6: ICEIS},
year={2008},
pages={407-410},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0001676904070410},
isbn={978-989-8111-37-1},
issn={2184-4992},
}

TY - CONF

JO - Proceedings of the Tenth International Conference on Enterprise Information Systems - Volume 6: ICEIS
TI - SUBJECTIVE PREFERENCES IN FINANCIAL PRODUCTS
SN - 978-989-8111-37-1
IS - 2184-4992
AU - Vizuete Luciano, E.
AU - Mª Gil Lafuente, A.
PY - 2008
SP - 407
EP - 410
DO - 10.5220/0001676904070410
PB - SciTePress