loading
Papers Papers/2022 Papers Papers/2022

Research.Publish.Connect.

Paper

Paper Unlock

Authors: Mohamad Najmudin ; Ferri Kuswantoro and Titop Dwiwinarno

Affiliation: Faculty of Economics, University of Janabadra, Indonesia

Keyword(s): Customer Loyalty, Switching Costs, Customer Satisfaction, Service Quality, Attitude, And Islamic Banking

Abstract: The objective of the study is to examine the mediating effect of switching costs between the relationship of customer satisfaction on customer loyalty in islamic banking. 283 respondents were used as samples using purposive sampling. By structural equation model (SEM) the findings show that of the six hypotheses, five hypotheses are supported, one hypothesis is not supported. The results of the study show, customer satisfaction affects customer loyalty both directly and indirectly through switching costs. These results are supported by previous findings, and at the same time, they reveal that switching costs do not fully mediate the influence of customer satisfaction on customer loyalty. The direct influence of customer satisfaction on customer loyalty shows the evidence.

CC BY-NC-ND 4.0

Sign In Guest: Register as new SciTePress user now for free.

Sign In SciTePress user: please login.

PDF ImageMy Papers

You are not signed in, therefore limits apply to your IP address 3.17.150.89

In the current month:
Recent papers: 100 available of 100 total
2+ years older papers: 200 available of 200 total

Paper citation in several formats:
Najmudin, M.; Kuswantoro, F. and Dwiwinarno, T. (2020). Incorporating Attitude towards Islamic Banking in a Customer Loyalty Model. In Proceedings of the 2nd International Conference on Applied Science, Engineering and Social Sciences - ICASESS; ISBN 978-989-758-452-7, SciTePress, pages 149-154. DOI: 10.5220/0009879801490154

@conference{icasess20,
author={Mohamad Najmudin. and Ferri Kuswantoro. and Titop Dwiwinarno.},
title={Incorporating Attitude towards Islamic Banking in a Customer Loyalty Model},
booktitle={Proceedings of the 2nd International Conference on Applied Science, Engineering and Social Sciences - ICASESS},
year={2020},
pages={149-154},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0009879801490154},
isbn={978-989-758-452-7},
}

TY - CONF

JO - Proceedings of the 2nd International Conference on Applied Science, Engineering and Social Sciences - ICASESS
TI - Incorporating Attitude towards Islamic Banking in a Customer Loyalty Model
SN - 978-989-758-452-7
AU - Najmudin, M.
AU - Kuswantoro, F.
AU - Dwiwinarno, T.
PY - 2020
SP - 149
EP - 154
DO - 10.5220/0009879801490154
PB - SciTePress

- Science and Technology Publications, Lda.
RESOURCES

Proceedings

Papers

Authors

Ontology

CONTACTS

Science and Technology Publications, Lda
Avenida de S. Francisco Xavier, Lote 7 Cv. C,
2900-616 Setúbal, Portugal.

Phone: +351 265 520 185 (National fixed network call)
Fax: +351 265 520 186
Email: info@scitepress.org

EXTERNAL LINKS

PRIMORIS

INSTICC

SCITEVENTS

CROSSREF

PROCEEDINGS SUBMITTED FOR INDEXATION BY:

dblp

Ei Compendex

SCOPUS

Semantic Scholar

Google Scholar

Microsoft Academic