Authors:
Piotr Gudz
1
;
Nadiia Shmygol
1
;
Maryna Gudz
1
;
Olena Cherniavska
2
and
Yulia Cherniavska
3
Affiliations:
1
"Zaporizhzhia Polytechnic" National University, Zukovskogo str.64, Zaporizhzhia, Ukraine
;
2
Kyiv National University of Technologies and Design KNUTD Nemyrovycha-Danchenka Street, 2, Kyiv, Ukraine
;
3
National University of Construction and Architecture KNUCA, 31 Povitroflotskij Ave, Kyiv, Ukraine
Keyword(s):
Digital Economy, Digitalization of Economy, Reproduction, Platform, IT-Business, Network Readiness Index.
Abstract:
The aim of the work is an analytical study of reproducible phenomena and connections, that are manifested in the development of innovative economics of the digital type. The article reflects the importance of the digital economy for GDP growth, analyzes and gives an interpretation of the digital economy, identifies the prerequisites for the formation and development of the digital industry, proves the reproductive nature of business processes in order to create new value. The article uses such research methods as structural, logical and analytical methods for better understanding of nature and structure of the digital economy; method of comparative analysis and method of extrapolation for the formation of the reproduction model in digital economy; generalization method for making conclusions. The model of reproduction process transformation under the conditions of digital economy is offered. In addition features of digital economy reproduction are defined and priorities of digital ec
onomy development in Ukraine are substantiated.
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