Authors:
R. Miguel
;
J. J. Castro-Schez
;
D. Vallejo
;
C. Glez-Morcillo
and
V. Herrera
Affiliation:
University of Castilla-La Mancha, Spain
Keyword(s):
e-Commerce, B2C portals, C2C portals, e-Marketplaces, Multi-agent systems, Multi-layer architecture, Software agents, Middleware, Auctions, Shopping.
Related
Ontology
Subjects/Areas/Topics:
B2B, B2C and C2C
;
B2C/B2B Considerations
;
Business and Social Applications
;
Case Studies
;
Communication and Software Technologies and Architectures
;
e-Business
;
Enterprise Information Systems
;
Health Engineering and Technology Applications
;
Market-Spaces: Market Portals, Hubs, Auctions
;
Neural Rehabilitation
;
Neurotechnology, Electronics and Informatics
;
Simulation and Modeling
;
Simulation Tools and Platforms
;
Society, e-Business and e-Government
;
Software Agents and Internet Computing
;
Web Information Systems and Technologies
Abstract:
Due to the growing of the Internet and the users’ trend to acquire products via Internet, the e-commerce has become in a new very important business opportunity. In this paper we present a multi-agent and multi-layer architecture to support general purpose e-marketplaces. The presented system is compound of software agents that can be able to act in the users’ benefit reducing their search time and facilitating the product acquisition. These agents are grouped in different layers giving support to B2C and C2C e-marketplaces. The interaction between the different agents is explained through the paper although we remarks the agents used to search, acquire and recommend products. We have also used the fuzzy logic in these agents because we believe that is very useful in order to facilitate its use and reduce the search and acquisition time.