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Authors: Stefan Negru and Sabin Buraga

Affiliation: Alexandru Ioan Cuza University of Iasi, Romania

ISBN: 978-989-8565-30-3

Keyword(s): Personas, Knowledge Modeling, Semantic Web, Ontology, Microdata, Human-Computer Interaction.

Related Ontology Subjects/Areas/Topics: Artificial Intelligence ; Collaboration and e-Services ; Data Engineering ; Domain Analysis and Modeling ; e-Business ; Enterprise Information Systems ; Human-Machine Cooperation ; Information Systems Analysis and Specification ; Knowledge Engineering and Ontology Development ; Knowledge-Based Systems ; Ontologies and the Semantic Web ; Ontology Engineering ; Semantic Web ; Soft Computing ; Symbolic Systems

Abstract: The use of Personas method for communicating user requirements in Human-Computer Interaction is well established and widely used. However, little research has been conducted regarding linking personas data with other pieces of data concerning the product development and design process or even creating a personas model. We consider that using semantic web technologies such as microdata and RDFa to annotate personas data is and adequate step towards solving these issues. This paper aims to provide a conceptual model (a HTML5 microdata schema and an OWL specification) that includes concepts and properties used to model personas. In order to exemplify our model and extract data, we made use of a semantically annotated persona template.

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Paper citation in several formats:
Negru, S. and Buraga, S. (2012). Persona Modeling Process - From Microdata-based Templates to Specific Web Ontologies.In Proceedings of the International Conference on Knowledge Engineering and Ontology Development - Volume 1: KEOD, (IC3K 2012) ISBN 978-989-8565-30-3, pages 34-42. DOI: 10.5220/0004127000340042

@conference{keod12,
author={Stefan Negru. and Sabin Buraga.},
title={Persona Modeling Process - From Microdata-based Templates to Specific Web Ontologies},
booktitle={Proceedings of the International Conference on Knowledge Engineering and Ontology Development - Volume 1: KEOD, (IC3K 2012)},
year={2012},
pages={34-42},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0004127000340042},
isbn={978-989-8565-30-3},
}

TY - CONF

JO - Proceedings of the International Conference on Knowledge Engineering and Ontology Development - Volume 1: KEOD, (IC3K 2012)
TI - Persona Modeling Process - From Microdata-based Templates to Specific Web Ontologies
SN - 978-989-8565-30-3
AU - Negru, S.
AU - Buraga, S.
PY - 2012
SP - 34
EP - 42
DO - 10.5220/0004127000340042

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