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Authors: Keni Keni ; Ferry Oktora and Nicholas Wilson

Affiliation: Universitas Tarumanagara, Indonesia

Keyword(s): Destination Image, Perceived Quality, Tourist Satisfaction, Tourist Loyalty, Tourism Industry.

Abstract: This research was conducted in order to determine both direct and indirect effect of destination image and perceived quality on tourist loyalty through tourist satisfaction. This research implemented survey method, in which a total of 150 respondents participated in this research. Data were collected using questionnaires that were electronically distributed to all respondents. The data then were analysed using Partial Least Squares-Structural Equation Modelling (PLS-SEM) method. Based on the data analysis, it was concluded that both destination image and perceived quality had positive impact on tourist loyalty, either directly or indirectly through tourist satisfaction.

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Paper citation in several formats:
Keni, K.; Oktora, F. and Wilson, N. (2019). The Impact of Destination Image and Perceived Quality on Tourist Loyalty in the Indonesian Tourism Industry. In Proceedings of the 7th International Conference on Entrepreneurship and Business Management - ICEBM Untar; ISBN 978-989-758-363-6, SciTePress, pages 67-75. DOI: 10.5220/0008488300670075

@conference{icebm untar19,
author={Keni Keni. and Ferry Oktora. and Nicholas Wilson.},
title={The Impact of Destination Image and Perceived Quality on Tourist Loyalty in the Indonesian Tourism Industry},
booktitle={Proceedings of the 7th International Conference on Entrepreneurship and Business Management - ICEBM Untar},
year={2019},
pages={67-75},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0008488300670075},
isbn={978-989-758-363-6},
}

TY - CONF

JO - Proceedings of the 7th International Conference on Entrepreneurship and Business Management - ICEBM Untar
TI - The Impact of Destination Image and Perceived Quality on Tourist Loyalty in the Indonesian Tourism Industry
SN - 978-989-758-363-6
AU - Keni, K.
AU - Oktora, F.
AU - Wilson, N.
PY - 2019
SP - 67
EP - 75
DO - 10.5220/0008488300670075
PB - SciTePress

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