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Authors: Tiago Oliveira and Maria O. Martins

Affiliation: Instituto Superior de Estatística e Gestão de Informação - Universidade Nova de Lisboa, Portugal

Keyword(s): Web site adoption, e-Commerce adoption, Technology-organization-environment, Binary decision.

Related Ontology Subjects/Areas/Topics: Business and Social Applications ; CRM and Business Solutions ; e-Business ; Enterprise Information Systems ; Enterprise Software Technologies ; Global Communication Information Systems and Services ; Software Engineering ; Telecommunications

Abstract: There is an absence of empirical studies on information technology (IT) adoption decision in Portugal. This paper is based on a representative sample of 2626 Portuguese firms and it analyzes the determinants of web site and e-commerce adoption decisions using a technology-organization-environment (TOE) framework. The proposed statistical methodology advocates that the IT adoption decisions are taken sequentially, stage by stage. Findings also suggest that the relevant drivers of web site and e-commerce adoption are not necessarily the same. For web site adoption we found 8 drivers. For e-commerce we found 5 drivers. Explanations and implications are offered.

CC BY-NC-ND 4.0

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Paper citation in several formats:
Oliveira, T. and O. Martins, M. (2009). DETERMINANTS OF INFORMATION TECHNOLOGY ADOPTION IN PORTUGAL. In Proceedings of the International Conference on e-Business (ICETE 2009) - ICE-B; ISBN 978-989-674-006-1, SciTePress, pages 264-270. DOI: 10.5220/0002261502640270

@conference{ice-b09,
author={Tiago Oliveira. and Maria {O. Martins}.},
title={DETERMINANTS OF INFORMATION TECHNOLOGY ADOPTION IN PORTUGAL},
booktitle={Proceedings of the International Conference on e-Business (ICETE 2009) - ICE-B},
year={2009},
pages={264-270},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0002261502640270},
isbn={978-989-674-006-1},
}

TY - CONF

JO - Proceedings of the International Conference on e-Business (ICETE 2009) - ICE-B
TI - DETERMINANTS OF INFORMATION TECHNOLOGY ADOPTION IN PORTUGAL
SN - 978-989-674-006-1
AU - Oliveira, T.
AU - O. Martins, M.
PY - 2009
SP - 264
EP - 270
DO - 10.5220/0002261502640270
PB - SciTePress