Proceedings of the International Conference of Business, Economy, Entrepreneurship and Management Event: ICBEEM Event held on: October 8-9, 2019, in Yogyakarta, Indonesia Editors: Arief Subyantoro 1 , Sabihaini 1 , M Irhas Effendi 1 , Dian Indri Purnamasari 1 , Dyah Sugandini 1 , Izaidin bin Abdul Majid 2 and Hendrati Dwi Mulyaningsih 3 Affiliations: 1 Universitas Pembangunan Nasional Veteran Yogyakarta, Indonesia , 2 Universiti Teknikal Melaka, Malaysia , 3 Research Synergy Foundation, Indonesia ISBN: 978-989-758-471-8