Hospitality Industry, Geobranding and Sustainable Development of Resort Cities: Urban Aspects in the Stage of Active Development

Alexander Konovalov, Evgeny Galdin, Valeria Orobinskaya

Abstract

The modern resort city is a complex phenomenon, a multi-layered structure, the overall functioning of which depends on many aspects, the most important of which deserve not only municipal, but also federal attention. Nevertheless, not all issues can be resolved administratively - the successful status of the resort city, the focus of public attention on the strengths of the city, the correct implementation of its capabilities - all this is solved quite effectively with the help of geo-branding mechanisms. The article discusses some aspects, the correct implementation of which allows you to create a positive situation in which the components of geo-branding territories are articulated and interact with each other, generating the very desired synergistic effect, the presence of which can create not only “big names and big ideas”, but also “big territory ”, which, in turn, undoubtedly contributes to the economic prosperity of cities and regions, being one of the key drivers of their further prospective improvement and development.

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Paper Citation


in Harvard Style

Konovalov A., Galdin E. and Orobinskaya V. (2021). Hospitality Industry, Geobranding and Sustainable Development of Resort Cities: Urban Aspects in the Stage of Active Development. In Proceedings of the International Scientific and Practical Conference on Sustainable Development of Regional Infrastructure - Volume 1: ISSDRI, ISBN 978-989-758-519-7, pages 251-255. DOI: 10.5220/0010588902510255


in Bibtex Style

@conference{issdri21,
author={Alexander Konovalov and Evgeny Galdin and Valeria Orobinskaya},
title={Hospitality Industry, Geobranding and Sustainable Development of Resort Cities: Urban Aspects in the Stage of Active Development},
booktitle={Proceedings of the International Scientific and Practical Conference on Sustainable Development of Regional Infrastructure - Volume 1: ISSDRI,},
year={2021},
pages={251-255},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0010588902510255},
isbn={978-989-758-519-7},
}


in EndNote Style

TY - CONF

JO - Proceedings of the International Scientific and Practical Conference on Sustainable Development of Regional Infrastructure - Volume 1: ISSDRI,
TI - Hospitality Industry, Geobranding and Sustainable Development of Resort Cities: Urban Aspects in the Stage of Active Development
SN - 978-989-758-519-7
AU - Konovalov A.
AU - Galdin E.
AU - Orobinskaya V.
PY - 2021
SP - 251
EP - 255
DO - 10.5220/0010588902510255