Supported by Beijing Jiaotong University (No.

2009R010) and “the Fundamental Research Funds for the

Central Universities” (No.2011JBM035)

RESEARCH ON THE GREEN HOTEL MANAGEMENT

OF CONSTRUCTION

Cui Baojian and Zhang Hui

Beijing Jiaotong University, Beijing, China

Keywords: Green hotel, green management measures.

Abstract: With the development of tourism in our country, the concept is catching on green hotel, green ideas

gradually injected into the hotel operations and management, to build a green hotel, the development of

green products, provide green services, as hotel is an important way of sustainable development. This paper

briefly discusses the meaning of green hotels explained, focusing on the current hotel rooms, catering

business process services to provide customers with green products, green management, energy saving,

reducing the operating costs of the hotel, but also to establish a good brand hotel image and create more

economic benefits.

1 INTRODUCTION

With the deteriorating global environment,

environmental protection, health care concern by

people gradually in 1987, the United Nations World

Commission on Environment and Development

published "Our Common Future" report, the first

time linked environment and development, proposed

to select a development that meets the requirements

of development while protecting the living

environment means that the concept of sustainable

development. Many countries and regions are

actively responding to develop a series of laws,

regulations and take the appropriate measures to

protect the environment. The development of

tourism relies on local environmental conditions, the

hotel industry as one of the pillar industries of

tourism, with the continuous development of the

tourism industry is also an unprecedented rapid

development, environmental protection and rational

use of resources directly related to the efforts of to

influence the development of tourism and

sustainable development of society. Therefore, the

hotel's environmental management has been put on

the agenda, and create a "green hotel" has become an

important part of environmental management.

As the hotel is to provide customers with high

service, high-consumption areas, relatively speaking,

more consumption of resources, so the emission of

major pollutants. With the consumer focus on green

issues to lead the hotel industry, the importance of

the concept of green marketing in the global "green

wave" driven by the gradual awareness of

environmental protection into the management of

modern hotels. Late 80s, the hotel realized that some

European hotels on the role of environmental

protection, environmental management carried out

gradually and achieved remarkable results.

The mid-90s of last century, the concept of green

hotels abroad into China. First, Beijing, Shanghai,

Guangzhou and other major cities of the foreign

investment, joint venture hotels and a few from

foreign tourism hotel management groups began

implementing the "Green Action", 1999 "China's

eco-tourism in" activities quickly set off our

Tourism hotel industry's "green wave." To get the

long-term development of the hotel industry

management strategies must be adjusted to create

green hotel as the hotel industry trends and informed

choices.

2 GREEN HOTEL

DEVELOPMENT

2.1 The Definition of Green Hotel

The meaning of the use of green hotel safety, health

453

Baojian C. and Hui Z..

RESEARCH ON THE GREEN HOTEL MANAGEMENT OF CONSTRUCTION.

DOI: 10.5220/0003582304530456

In Proceedings of the 13th International Conference on Enterprise Information Systems (SSTS-2011), pages 453-456

ISBN: 978-989-8425-53-9

 2011 SCITEPRESS (Science and Technology Publications, Lda.)

environmental philosophy, adhere to green

management, and advocate green consumption,

protection and rational use of resources, eco-hotel,

called the standard of green hotels. From the

definition of green hotel can be seen, safety, health,

environmental protection has become the hotel's

three elements of the green. The first element of

safety to public safety concern about the hotel

industry and food safety. Physical and mental health

to provide customers with pleasant service; green to

save energy, reduce pollution, to maximize use of

resources. To provide customers with safe, healthy

and environmentally friendly green dining rooms

and on the basis of the production process to

strengthen environmental protection and rational use

of resources.

2.2 Overseas Developments

Abroad, 1991, "the Prince of Wales Business

Leaders Forum" to create the "International Hotels

Environment Initiative," body, which is the world's

11 leading hotel management group consisting of a

committee chaired by the British Prince Charles. In

1993, the hotel adopted the International Conference

on Environmental Protection of 11 by the world

famous hotel management group, signed the

initiative. This marks the hotel industry will be the

convening of the development of environmental

management to a new stage. In 1994, Denmark

created a green hotel. Has been to maintain its

leading position in the international hotel, is the

industry's well-known international brand.

The initial letters should be capitalized.

Each paper must have at least one keyword.

Keywords should appear justified, with a linespace

exactly of 11-point, a hanging indent of

2-centimeters, spacing before of 48-point, no

spacing after and font size of 9-point.

The sentence must end with a period.

2.3 Domestic Developments

In China, the most representative of China's "Green

Hotel" in Zhejiang Province is the first

implementation of the development of "green hotel"

practice. In 1999, the National Tourism

Administration initiated the "China Eco-tourism,"

the opening, environmental protection has become

the subject of the tourism industry in China in 1999.

June 5, 2000, Zhejiang Province, named its first

"green hotel." As of December 2007, the country's

"Green Hotel" has more than 2,000.

3 THE IMPLEMENTATION OF

THE "GREEN HOTEL" IN THE

PROCESS OF PROBLEM

3.1 Problems Build a Green Hotel

The lack of building "green hotels" in the overall

understanding and result in "superficial." "Green

Hotel" work is the creation of a systems engineering,

hardware to software from the hotel standards are

required, and some hotels indifferent to this idea, the

hardware understand the importance of

environmental protection, the name of "green" label,

in the " creating green "one-sided understanding of

the practice of" reduction "principle, lower service

standards. For example, taking into account the

"energy saving" put the spare room the bathroom

cancellation caused inconvenience to the guests,

replaced by a so-called "human nature" of the large

packaging shall not be treated because the treatment

often leaving guests feel unsafe. 2, the hotel

renovation focus on "the surface of green", large-

scale use of non-"green" materials. Hotel renovation

process, the surface use only "green" materials, you

are still a lot of use of formaldehyde, benzene and

other raw materials for the decoration of excessive,

causing the customer to enter the hotel is the third

quality of breathing air, seriously damaged the

health of customers employees work in this

environment the body is also threatened. Hotel

renovation did not truly "green." So many of our

hotel in name only "green hotel", do not really

understand the "green hotel" connotations. 3, "three

wastes" discharge pollutes the environment. The

hotel business is inseparable from the consumption

of materials, most of the layout of the hotel lot or

residential areas in the city near downtown, material

consumption arising from the "waste water, waste

gas, waste residue," not only pollute the

environment but also brings to the lives of the

residents adversely affected. 4 poor hotel staff

awareness of energy conservation, waste of energy

at the same time, the lack of hotel staff and polluting

our environment "green" consciousness, pay no

attention to the work area left off electricity, off the

water, can not take the place energy saving

measures, etc., which to increase the hotel virtually

on the relative demand for electricity and water,

making the hotel energy consumption increase,

resulting in pressure on the environment and

pollution.

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3.2 Construction for More "Green

Hotel" Problems, Proposed the

Following Corrective Measures

Build "green hotel" is the overall item, the hardware

facilities needed "internally and externally."

Hotel external environment: According to the

location of the hotel, the hotel outside of plants or

plant landscape design, so that customers feel warm

and comfortable before entering the hotel. Rooms:

composition of raw materials in the room building,

do not use the materials with chemical composition,

the floor is not used to join wood materials of

chemical products or natural stone; room

configuration of the furniture does not use the

original paint quality wood, glass or cane; room with

green appliances. Use energy-saving lamps,

renewable shopping bags. In short, the green room

should always reflect the "green", highlight the

"green." Hotel restaurant: The kitchen is to provide

food for the customers an important part of

promoting "green actions" to promote "green" has

become an important task of the green hotel. On the

one hand, the kitchen environment to "green", not

only the issue of energy saving, but also the full use

of modern technology, new materials, new

technologies for rational planning of the kitchen,

head through the selection of energy saving lamps,

installed purifying devices to conserve water supply;

can bring equipment back to the wastewater

treatment of solid waste. On the other hand, have to

reach the kitchen food products "green." This

requires food to safety, health, health benefit

customers; cooking process does not use non-edible

and adverse human health additives. Hotels can

develop their own base of green vegetables can not

only provide green food products, but also allows

customers to experience the fun of picking green

vegetables, and enhance customer confidence in

eating, and constantly build a green brand

Promotion of green hotel management, the need

for staff training related to the concept, training of

staff awareness of green services, hotel services staff

to improve the environmental and conservation

awareness. To be good at summing up the work of

energy conservation methods, and develop good

savings habits, as well as mobilize the enthusiasm of

the staff, regularly carry out energy saving

competition for green energy has done the good

people be rewarded, not only from their own

behavior so that they focus on energy saving

environmental protection, but also led to other

employees to participate in the work of creating a

green hotel. In daily service for passengers, and to

provide "green services" to guide customers to

consumption of green food and beverages, food

processing utensils and process waste in a timely

manner, the customer dining finished, remind and

follow the degradation of the customer need to

provide lunch boxes "package" services; Green

Hotel emphasizes energy saving, through lower

consumption, eliminate waste, reduce the operating

costs of the hotel so the hotel to get a good economic

efficiency, improve the hotel value.

Hotels should be green, green concepts into

business ad campaign, through the rooms and dining

areas promote environment protection and energy

placed cards, check-in and dining customers own

initiative promote the concept of energy

conservation, customer advocate green consumption,

reducing customer consumption and waste in the

hotel. And invites customers to do energy saving

monitors, together with the common good of green

hotels and hotel management. This is not only

conducive to the development of green hotels, but

also establish a hotel green image.

Implementation of green hotel, the hotel can not

do without the support of industry associations, its

industry has an important role in binding and

orientation. To promote green hotel rating required

standards, the China Hotel Association has

organized experts to set up the Steering Committee

of the Chinese green hotel, China hotel industry's

first "green hotel rating provides that" the national

industry standard by the State Economic and Trade

Commission recently issued, will be March 1 into

effect. Publicize and implement the deployment of

standards and promotion organization will create a

green hotel in the year 1000. As the hotel industry,

and government authorities, the State Economic and

Trade Commission called on all localities of the

Economic and Trade Commission, Commerce

Commission and the relevant industry associations

to actively promote the work of Green Hotel in the

region. This is creating a green hotel, the

development of green services, improve customer

quality of life and the hotel cost will play an

irreplaceable role.

4 CONCLUSIONS

With the Green era, people are increasingly

concerned about resource consumption and

environmental protection. A good grasp of green

hotel development in China's hotel industry trends,

helping promote green marketing in the conduct of

the hotel industry, but also conducive to the hotel

RESEARCH ON THE GREEN HOTEL MANAGEMENT OF CONSTRUCTION

455

industry. We must adapt to new developments, to

take some of the more practical measures, adding

elements of green hotels, continuing to strengthen

the development capacity of the hotel, so that

China's hotel industry has entered a new peak.

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