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Authors: Yan Li 1 ; Yanqing Duan 2 ; Zetian Fu 3 and Weizhe Feng 1

Affiliations: 1 International College at Beijing and China Agricultural University, China ; 2 Business and Management Research Institute and University of Bedfordshire, United Kingdom ; 3 College of Information and Electrical Engineering and China Agricultural University, China

ISBN: 978-989-8425-30-0

ISSN: 2184-3228

Keyword(s): e-Learning, TAM, ISS, P.R China, Behavioural intention, e-Learning system re-use.

Related Ontology Subjects/Areas/Topics: Artificial Intelligence ; Computer-Supported Education ; e-Learning ; e-Learning, e-Training and Executive Training ; Knowledge Management and Information Sharing ; Knowledge-Based Systems ; Symbolic Systems

Abstract: With the rapid development of information and communication technologies, e-learning system has emerged as a new means of education. The learner acceptance of e-learning system has attracted extensive attention, but how the experience of using the existing e-learning system impacts on their behavioural intent to the e-learning system re-use has received limited consideration. As the application of e-learning is gaining its momentum, it is necessary to examine the relationships of e-learners’ experience and their behavioural intention of re-use. It was argued that the better understanding of the factors affecting the e-learner’s behavioural intention in the future could help e-learning system researchers and providers to develop more effective and acceptable e-learning systems. Based on the technology acceptance model, information system success model and self-efficacy theory, a theoretical framework was developed to investigate the learner’s behavioural intention to e-learning system re- use. A total of 280 university students were surveyed to test the proposed structural model. The results demonstrated that perceived usefulness, perceived ease of use, service quality, course quality and self-efficacy had direct effects on users’ intention to re-use. Furthermore, self-efficacy affected perceived ease of use which positively influenced perceived usefulness. (More)

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Paper citation in several formats:
Li, Y.; Duan, Y.; Fu, Z. and Feng, W. (2010). UNDERSTANDING BEHAVIORAL INTENTION OF E-LEARNING SYSTEM RE-USE . In Proceedings of the International Conference on Knowledge Management and Information Sharing - Volume 1: KMIS, (IC3K 2010) ISBN 978-989-8425-30-0 ISSN 2184-3228, pages 218-223. DOI: 10.5220/0003101302180223

@conference{kmis10,
author={Yan Li. and Yanqing Duan. and Zetian Fu. and Weizhe Feng.},
title={UNDERSTANDING BEHAVIORAL INTENTION OF E-LEARNING SYSTEM RE-USE },
booktitle={Proceedings of the International Conference on Knowledge Management and Information Sharing - Volume 1: KMIS, (IC3K 2010)},
year={2010},
pages={218-223},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0003101302180223},
isbn={978-989-8425-30-0},
issn={2184-3228},
}

TY - CONF

JO - Proceedings of the International Conference on Knowledge Management and Information Sharing - Volume 1: KMIS, (IC3K 2010)
TI - UNDERSTANDING BEHAVIORAL INTENTION OF E-LEARNING SYSTEM RE-USE
SN - 978-989-8425-30-0
IS - 2184-3228
AU - Li, Y.
AU - Duan, Y.
AU - Fu, Z.
AU - Feng, W.
PY - 2010
SP - 218
EP - 223
DO - 10.5220/0003101302180223

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