Authors:
Steve White
;
Manuel Leon
and
Su White
Affiliation:
University of Southampton, United Kingdom
Keyword(s):
MOOCs, Content Analysis, University Stakeholders, HE Magazines.
Related
Ontology
Subjects/Areas/Topics:
Computer-Supported Education
;
Educating the Educators
;
e-Learning
;
Instructional Design
;
Learning/Teaching Methodologies and Assessment
;
Mentoring and Tutoring
Abstract:
Digital news media discourse on MOOCs has been pervasive in educational publications over recent years,
and has often focused on debates over the disruptive potential of MOOCs at one extreme, and their survival
at the other. Whether such articles reflect the concerns of academics and other internal university
stakeholders is difficult to ascertain. This paper aims to determine the main concerns of internal university
stakeholders in terms of their MOOC development and implementation work, and whether these concerns
are reflected in the mainstream educational media. The study combines data from 2 previous studies (a
content analysis of MOOC literature, and a grounded theory case study of internal university stakeholders)
to establish key themes of concern for those working on MOOCs in Higher Education. An analysis of these
themes in 3 educational media publications is then conducted for the year 2014. The findings indicate a
clear focus in education media and among university stakehol
ders on new teaching practices and working
dynamics in Higher Education as a result of involvement in MOOC development work. We argue that for
many working on MOOCs in Higher Education, the debate about the future of MOOCs is over, and that
more practical concerns of appropriate implementation and effective working practices are of greater
importance.
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