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Authors: Joan Codina-Filba and David F. Nettleton

Affiliation: Pompeu Fabra University, Spain

Keyword(s): Internet user search query, User collective behaviour, Google Trends, Machine learning techniques, Classification, Tendency.

Related Ontology Subjects/Areas/Topics: Artificial Intelligence ; Business Intelligence Applications ; Clustering and Classification Methods ; Computational Intelligence ; Data Mining in Electronic Commerce ; Evolutionary Computing ; Knowledge Discovery and Information Retrieval ; Knowledge-Based Systems ; Machine Learning ; Soft Computing ; Structured Data Analysis and Statistical Methods ; Symbolic Systems

Abstract: In this paper we propose a classification for different observable trends over time for user web queries. The focus is on the identification of general collective trends, based on search query keywords, of the user community in Internet and how they behave over a given time period. We give some representative examples of real search queries and their tendencies. From these examples we define a set of descriptive features which can be used as inputs for data modelling. Then we use a selection of non supervised (clustering) and supervised modelling techniques to classify the trends. The results show that it is relatively easy to classify the basic hypothetical trends we have defined, and we identify which of the chosen learning techniques are best able to model the data. However, the presence of more complex, noisy or mixed trends make the classification more difficult.

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Paper citation in several formats:
Codina-Filba, J. and Nettleton, D. (2010). COLLECTIVE BEHAVIOUR IN INTERNET - Tendency Analysis of the Frequency of User Web Queries. In Proceedings of the International Conference on Knowledge Discovery and Information Retrieval (IC3K 2010) - KDIR; ISBN 978-989-8425-28-7; ISSN 2184-3228, SciTePress, pages 168-175. DOI: 10.5220/0003069501680175

@conference{kdir10,
author={Joan Codina{-}Filba. and David F. Nettleton.},
title={COLLECTIVE BEHAVIOUR IN INTERNET - Tendency Analysis of the Frequency of User Web Queries},
booktitle={Proceedings of the International Conference on Knowledge Discovery and Information Retrieval (IC3K 2010) - KDIR},
year={2010},
pages={168-175},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0003069501680175},
isbn={978-989-8425-28-7},
issn={2184-3228},
}

TY - CONF

JO - Proceedings of the International Conference on Knowledge Discovery and Information Retrieval (IC3K 2010) - KDIR
TI - COLLECTIVE BEHAVIOUR IN INTERNET - Tendency Analysis of the Frequency of User Web Queries
SN - 978-989-8425-28-7
IS - 2184-3228
AU - Codina-Filba, J.
AU - Nettleton, D.
PY - 2010
SP - 168
EP - 175
DO - 10.5220/0003069501680175
PB - SciTePress