Authors: Fábio Neves da Rocha and Neil Pollock

Affiliation: University of Edinburgh, Business School, 29 Buccleuch Place, Edinburgh and U.K.

ISBN: 978-989-758-372-8

Keyword(s): Digital Platform, Digital Innovation, Generativity, Generification, Enterprise System, ERP.

Abstract: Increasing competitive pressures are leading companies to innovate through digital platforms. The dominant theme within extant research on innovation in these platforms conceptualises two different processes: Generativity (Tilson et al., 2010; Yoo et al., 2012) and generification (Hanseth and Bygstad, 2015; Pollock et al., 2007). Each of the conceptualisations gives extensive accounts separately, but they have questionable ability to provide a full understanding of innovation in digital platforms when there is a plural occurrence of these processes (Sørensen and Williams, 2002). Drawing on an analysis of rich archival data complemented by interviews reporting five-year relationship between a platform owner and its customer, we revisited underlying assumptions of its processes. We argue that generativity and generification are related to each other in a constant flux in which one fuels the other. In this relation, control has new roles other than as key factor for innovation productivi ty (cf. Eaton et al., 2015; Yoo et al., 2012), and it is subordinated to the purpose of innovation. As a consequence, innovation purpose seems to constrain the ‘control vs autonomy’ paradox (Lyytinen et al., 2017). (More)

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Paper citation in several formats:
Neves da Rocha, F. and Pollock, N. (2019). Innovating in Digital Platforms: An Integrative Approach.In Proceedings of the 21st International Conference on Enterprise Information Systems - Volume 2: ICEIS, ISBN 978-989-758-372-8, pages 505-515. DOI: 10.5220/0007711105050515

author={Fábio Neves da Rocha. and Neil Pollock.},
title={Innovating in Digital Platforms: An Integrative Approach},
booktitle={Proceedings of the 21st International Conference on Enterprise Information Systems - Volume 2: ICEIS,},


JO - Proceedings of the 21st International Conference on Enterprise Information Systems - Volume 2: ICEIS,
TI - Innovating in Digital Platforms: An Integrative Approach
SN - 978-989-758-372-8
AU - Neves da Rocha, F.
AU - Pollock, N.
PY - 2019
SP - 505
EP - 515
DO - 10.5220/0007711105050515

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